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Television interactive system interactive information pushing method

A technology of interactive information and TV interaction, applied in the field of Internet

Inactive Publication Date: 2015-12-02
TVM BEIJING TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

The time schedule of TV programs is fixed, and users can only enjoy specific services at designated times

Method used

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  • Television interactive system interactive information pushing method
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Embodiment Construction

[0022] The preferred embodiments of the present invention will be described below in conjunction with the accompanying drawings. It should be understood that the preferred embodiments described here are only used to illustrate and explain the present invention, and are not intended to limit the present invention.

[0023] An embodiment of the present invention provides a method for pushing interactive information by a television interactive system, see figure 1 ,include:

[0024] S100 sends the interactive interface corresponding to the interactive information on the TV video screen to the terminal;

[0025] In order to improve the ratings of TV, when the user watches the TV program, he will dynamically see the interactive information displayed on the TV screen, and participate in the interaction of the TV program while watching the TV program.

[0026] The user obtains the participation interface through a device participating in the TV interactive system, such as a terminal...

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Abstract

The invention discloses a television interactive system interactive information pushing method, used for attracting users to participate in the interaction of television playing videos in a television video playing process. The method comprises: sending the interactive interface corresponding to interactive information on a television video picture to a terminal; and sending the response information specific to the interactive information to an application server through the interactive interface. According to the invention, a user watching television videos utilizes, such as a mobile terminal device to obtain television video interactive information so as to access to an interactive system in a television video playing process; the method pushes the interactive information to the terminal, obtains the response information inputted on the interface, and obtains the response information of the user specific to television video interaction. The method attracts the user to participate in watching and interacting with television playing videos, thereby increasing the ratings of television programs, and improving user participation interactivity and visual experience.

Description

technical field [0001] The invention relates to the technical field of the Internet, in particular to a method for pushing interactive information by a television interactive system. Background technique [0002] In the existing radio and television system, the service provision is one-way, and the user can only accept it passively. From the perspective of the actual operation of the user, the live broadcast only supports simple operations such as entering broadcasting, exiting broadcasting, and switching channels. The time schedule of TV programs is fixed, and users can only enjoy specific services at designated times. [0003] With the development of mobile Internet technology, mobile terminals, such as mobile phones, have a very high penetration rate, and users can enjoy multimedia content on the Internet through mobile terminals, thereby affecting the viewing of radio and television services. [0004] How to use the functions of mobile terminals to push interactive info...

Claims

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Application Information

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IPC IPC(8): H04N21/475H04N21/4363H04N21/472H04N21/431
CPCH04N21/475H04N21/4316H04N21/43637H04N21/47205
Inventor 呼伦夫
Owner TVM BEIJING TECH