Method and device for updating interactive information

An interactive information, updated technology, applied in the Internet field to achieve the effect of increasing viewership, enhancing interactivity and visual experience

Inactive Publication Date: 2015-12-23
TVM BEIJING TECH
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

The time schedule of TV programs is fixed, and users can only enjoy specific services at designated times

Method used

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  • Method and device for updating interactive information
  • Method and device for updating interactive information
  • Method and device for updating interactive information

Examples

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Embodiment Construction

[0019] The preferred embodiments of the present invention will be described below in conjunction with the accompanying drawings. It should be understood that the preferred embodiments described here are only used to illustrate and explain the present invention, and are not intended to limit the present invention.

[0020] An embodiment of the present invention provides a method for updating interactive information, see figure 1 ,include:

[0021] S100 acquires update instruction information;

[0022] In order to improve the ratings of TV, usually multiple interactive messages are set for a TV program, which are arranged in different time periods of the TV program, so as to encourage users to participate in the interactive messages, see image 3 .

[0023] Due to new situations that occur in real time, for example, according to temporary events, modify the interactive information played at this time, that is, send instruction information to update the interactive information....

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Abstract

The invention discloses a method and a device for updating interactive information, which are used for updating the interactive information in a TV video playing process to attract users to participate in the watching and interaction of a TV play video. The method comprises: obtaining updating instruction information; obtaining updated interactive information; and replacing the original interactive information loaded by a TV video content with the updated interactive information. According to the method disclosed by the invention, the interactive information is updated, the updated interactive information is configured to the TV video content, and users watching the TV video obtain the interactive information of the TV video through mobile terminals, therefore, users are attracted to participate in the watching and interaction of the TV play video by updating the interactive information in the TV video playing process in time , the audience rating of a TV program is improved and the participation interactivity and visual experience of the users can be further enhanced.

Description

technical field [0001] The invention relates to the technical field of the Internet, in particular to a method and device for updating interactive information. Background technique [0002] In the existing radio and television system, the service provision is one-way, and the user can only accept it passively. From the perspective of the actual operation of the user, the live broadcast only supports simple operations such as entering broadcasting, exiting broadcasting, and switching channels. The time schedule of TV programs is fixed, and users can only enjoy specific services at designated times. [0003] With the development of mobile Internet technology, mobile terminals, such as mobile phones, have a very high penetration rate, and users can enjoy multimedia content on the Internet through mobile terminals, thereby affecting the viewing of radio and television services. [0004] How to attract users to watch and interact with the mobile terminal in the process of playin...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04N21/472H04N21/478H04N21/482
CPCH04N21/47205H04N21/4788H04N21/482
Inventor 呼伦夫
Owner TVM BEIJING TECH
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