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Information recommendation method and device

A technology of information recommendation and preset information, applied in the Internet field, can solve the problems of poor recommendation effect and achieve the effect of improving recommendation effect

Inactive Publication Date: 2018-09-07
TENCENT TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] Embodiments of the present invention provide an information recommendation method and device to solve the problem of poor recommendation effect

Method used

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  • Information recommendation method and device
  • Information recommendation method and device

Examples

Experimental program
Comparison scheme
Effect test

Embodiment approach

[0086] As an optional implementation, the method also includes:

[0087] Obtain parameter information of the N information objects;

[0088] Based on the parameter information of the N information objects, select M information objects from the N information objects, where M is a positive integer less than or equal to the N;

[0089] The recommending information objects among the N information objects to the user includes:

[0090] The M information objects are recommended to the user.

[0091] Wherein, the acquisition of the parameter information of the N information objects may be found in the preset information object library, that is, the parameter information of each information object that may be pre-stored in the preset information object library. Of course, it may also be the parameter information found from the Internet through the network. In addition, the above parameter information may be at least one of click parameter, exposure parameter, price and score, and t...

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PUM

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Abstract

The invention provides an information recommendation method and device. If it is detected that a user executes a target event for a target object, a target image of the target object is acquired; a class of the target image is identified, N information objects of which image classes are the same as the class of the target image and image similarity with the target image meets a preset condition are found in a preset information object library, each information object in the preset information object library includes at least one image, and N is an integer which is greater than or equal to 1; and information objects in the N information objects are recommended to the user. Therefore, an effect of recommending the information objects, which are similar to the image of the target object to which the user currently attends, to the user can be realized, and thus a recommendation effect can be improved.

Description

technical field [0001] The present invention relates to the technical field of the Internet, in particular to an information recommendation method and device. Background technique [0002] With the development of Internet technologies, there are more and more scenarios for users to use the Internet, such as online shopping, online news browsing, or online chatting. In addition, in order to improve user experience, some platforms often select some information objects as recommended information objects to recommend to users based on historical behavior. For example: for a shopping platform, the shopping platform can collect the purchase history behavior of each user, select a product that matches the user's purchase history behavior in the product library, and recommend it to the user. However, in practical applications, user behaviors are often changing, for example: users often buy daily necessities online at a certain period of time, but at another time may need to purchas...

Claims

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Application Information

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IPC IPC(8): G06F17/30G06N3/04G06N3/08
CPCG06N3/084G06N3/045
Inventor 姚伶伶何琪王芊郭永项则远陈骥远
Owner TENCENT TECH (SHENZHEN) CO LTD
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