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Information processing method, device and equipment

A processing method and technology for processing equipment, applied in the computer field, can solve the problems of large consumption of human resources, poor display copy effect, low display copy generation efficiency, etc., and achieve the effect of improving generation efficiency and reducing human resource consumption.

Pending Publication Date: 2019-09-20
ADVANCED NEW TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, through the above-mentioned manual method of setting display copywriting for prizes, since the display copywriting of all prizes needs to be completed manually by merchants or operating personnel, human resources are consumed, the generation efficiency of display copywriting is low, and the final display copy The effect of copywriting may be poor. Therefore, it is necessary to provide a processing solution that is more efficient in generating display copywriting and is more suitable for users.

Method used

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  • Information processing method, device and equipment
  • Information processing method, device and equipment
  • Information processing method, device and equipment

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0062] Such as figure 1 As shown, the embodiment of this specification provides an information processing method, and the execution body of the method may be a server, wherein the server may be an independent server, or may be a server cluster composed of multiple servers. The server may be a background server used for a certain marketing activity, or may also be a background server of a financial application or a shopping application. This method can be used in the process of distributing resources (such as prizes, etc.) to users in the marketing process, and in the generation of presentation copy of the resources. The method specifically may include the following steps:

[0063] In step S102, corpus data corresponding to predetermined keywords are acquired from a predetermined corpus database.

[0064] Wherein, the corpus database may be a database containing various corpus data, and the corpus data may include text data and the like. Keywords can be words constructed for...

Embodiment 2

[0082] Such as image 3 As shown, the embodiment of this specification provides an information processing method, and the execution body of the method may be a server, wherein the server may be an independent server, or may be a server cluster composed of multiple servers. The server may be a background server used for a certain marketing activity, or may also be a background server of a financial application or a shopping application. This method can be used in the process of distributing resources (such as prizes, etc.) to users in the marketing process, and in the generation of presentation copy of the resources. The method specifically may include the following steps:

[0083] In step S302, sample data corresponding to a predetermined keyword is acquired from a predetermined corpus database.

[0084] In the implementation, the corpus data used to generate the display copy can be obtained through various channels, and the various channels can be set according to the actua...

Embodiment 3

[0132] The above is the information processing method provided by the embodiment of this specification. Based on the same idea, the embodiment of this specification also provides an information processing device, such as Figure 5 shown.

[0133] The processing device of this information comprises: corpus acquisition module 501, classification module 502 and extraction module 503, wherein:

[0134] A corpus acquisition module 501, configured to acquire corpus data corresponding to predetermined keywords from a predetermined corpus database;

[0135] The classification module 502 is used to classify the corpus data based on the category label corresponding to the keyword and a predetermined classification model, and determine the category label to which the corpus data belongs, and the classification model is to classify the text based on a neural network A classification model, where the category label is an attribute label possessed by the user to be issued the resource;

...

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PUM

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Abstract

The embodiment of the invention discloses an information processing method, device and equipment. The method comprises the following steps: obtaining corpus data corresponding to a predetermined keyword from a predetermined corpus database; classifying the corpus data based on the category label corresponding to the keyword and a predetermined classification model, determining the category label to which the corpus data belongs, the classification model being a model for classifying the text based on a neural network, and the category label being an attribute label owned by a user who is about to distribute the resource; carrying out the phrase extraction processing is carried out on the corpus data with the different types of labels to obtain the , target phrases corresponding to the different types of labels are obtained, and generating a first display copywriting of the resources to be issued is generated based on the target phrases.

Description

technical field [0001] This specification relates to the field of computer technology, in particular to an information processing method, device and equipment. Background technique [0002] In order to attract more users' attention, merchants will carry out many marketing activities, such as giving out or drawing prizes, etc. In order to achieve better marketing effects, it is usually possible to set corresponding display texts for prizes, for example, the prizes drawn by users are for a store If there is a full discount coupon, the relevant information of the full discount coupon will be sent to the user, and at the same time, the user can also be sent the display copy of the prize, such as "dedicated to you who struggles" and so on. [0003] Usually, in marketing activities, setting copywriting for prizes can be done manually, that is, for a certain prize, the merchant will write one or more display copywriting manually, and when a user draws the prize, the When the relev...

Claims

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Application Information

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IPC IPC(8): G06F16/35G06F16/34
CPCG06F16/355G06F16/345
Inventor 江少华钟文亮符劼
Owner ADVANCED NEW TECH CO LTD
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