Product recommendation method and device, electronic equipment and medium

A recommendation method and product technology, applied in character and pattern recognition, instruments, sales/lease transactions, etc., can solve problems such as relying on manual configuration operations and being unable to make quick and effective responses

Pending Publication Date: 2022-03-01
INDUSTRIAL AND COMMERCIAL BANK OF CHINA
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] Existing product recommendation systems rely too much on manual configuration operations, and are often u

Method used

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  • Product recommendation method and device, electronic equipment and medium
  • Product recommendation method and device, electronic equipment and medium
  • Product recommendation method and device, electronic equipment and medium

Examples

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Embodiment Construction

[0061] Hereinafter, embodiments of the present disclosure will be described with reference to the drawings. It should be understood, however, that these descriptions are exemplary only, and are not intended to limit the scope of the present disclosure. In the following detailed description, for purposes of explanation, numerous specific details are set forth in order to provide a thorough understanding of the embodiments of the present disclosure. It may be evident, however, that one or more embodiments may be practiced without these specific details. Also, in the following description, descriptions of well-known structures and techniques are omitted to avoid unnecessarily obscuring the concept of the present disclosure.

[0062] The terminology used herein is for the purpose of describing particular embodiments only, and is not intended to be limiting of the present disclosure. The terms "comprising", "comprising", etc. used herein indicate the presence of stated features, ...

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PUM

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Abstract

The invention provides a product recommendation method and device, electronic equipment and a medium. The method and device provided by the invention can be used in the financial field or the technical fields of big data and artificial intelligence. The method and device provided by the invention can be used for product recommendation and marketing in the financial field. The method comprises the steps that first propaganda content is acquired, and the first propaganda content comprises online marketing promotion propaganda content of institutions of the same industry and comprises at least one of articles, pictures and videos; collecting element data based on the first propaganda content; processing the element data; based on a processing result, screening out second propaganda content with market reaction popularity greater than a specified market reaction popularity threshold value from the first propaganda content; comment content for the second propaganda content is extracted; performing sentiment analysis on the comment content; based on the analysis result, screening out third propaganda content of which the market evaluation index value is greater than a specified market evaluation index threshold value; and matching a recommended product based on the third propaganda content.

Description

technical field [0001] The present disclosure relates to the technical fields of big data and artificial intelligence, and more specifically, to a product recommendation method, device, electronic device and medium. Background technique [0002] In the product recommendation of financial institutions, the existing product recommendation strategies are usually formulated and released by institutional marketing personnel. For financial products, the product content and display order need to be manually configured and placed. [0003] In the process of realizing the disclosed concept, the inventors found that at least the following problems exist in the prior art: [0004] Existing product recommendation systems rely too much on manual configuration operations, and are often unable to respond quickly and effectively to market dynamics and changes in product marketing in the same industry. Contents of the invention [0005] In view of this, the embodiments of the present dis...

Claims

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Application Information

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IPC IPC(8): G06Q30/06G06Q40/00G06K9/62G06V10/762
CPCG06Q30/0631G06Q40/00G06F18/23
Inventor 胡屹高兰天马无缰江明旭
Owner INDUSTRIAL AND COMMERCIAL BANK OF CHINA
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