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Mobile terminal advertisement realization method, applicable mobile terminal and advertisement system

A technology of a mobile terminal and an implementation method, applied in the field of advertising systems and mobile terminals, can solve the problem of inability to increase advertising effects, and achieve the effects of improving advertising delivery effects and improving advertising delivery effects.

Inactive Publication Date: 2010-12-22
周苏苏
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0007] However, no matter whether it is the method of sending the target user as described in Chinese Patent Application No. 200510029476.9, or the method of sending multimedia messages as described in Chinese Patent Application No. 200710009570.7, without providing any incentives, the user terminal will still Deleting advertising messages immediately after receiving them without increasing advertising effectiveness

Method used

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  • Mobile terminal advertisement realization method, applicable mobile terminal and advertisement system
  • Mobile terminal advertisement realization method, applicable mobile terminal and advertisement system
  • Mobile terminal advertisement realization method, applicable mobile terminal and advertisement system

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Embodiment Construction

[0039] The preferred embodiments of the present invention will be described below in conjunction with the accompanying drawings. It should be understood that the preferred embodiments described here are only used to illustrate and explain the present invention, and are not intended to limit the present invention.

[0040] figure 1 It shows the connection relationship diagram between the advertisement system and the mobile terminal realizing the mobile terminal advertisement method of the present invention.

[0041]Such as figure 1 As shown, it includes: an advertising system 1 located on the network side and a mobile terminal 2 located on the user side. The mobile terminal 2 is connected to the advertising system 1 through a wireless communication network 3 to realize communication. In the present invention, the mobile terminal 2 can be connected to the advertising system 1 via the short message center 30 (SMSC) of the wireless communication network 3, and can also access the...

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Abstract

The invention discloses a mobile terminal advertisement realization method which is used for strengthening advertisement delivery effect and providing substance compensation for advertisement browse. The mobile terminal advertisement realization method comprises: receiving advertisement data from a reserved advertisement system; in a storage unit, storing the advertisement data received from a reserved advertisement system; when a first reserved incident happens in the mobile terminal, obtaining the advertisement data from the storage unit; displaying advertisement information corresponding to advertisement data in the display unit; when a second reserved incident relevant to the advertisement information happens in the mobile terminal, sending the first information to a reserved advertisement system for the reserved advertisement system to provide substance compensation for the user on the basis of the first information. The invention also discloses a method suitable for the mobile terminal and the advertisement system.

Description

technical field [0001] The present invention relates to the field of telecommunication value-added services, and more specifically, the present invention relates to a method for realizing advertisement in a mobile terminal, a mobile terminal and an advertisement system for realizing the method. Background technique [0002] Currently, product / service providers advertise their products / services in order to market their products and increase public awareness. In addition to traditional media methods such as television, radio broadcasting, and news magazines, short message advertisements using Short Message Service (SMS, Short Messaging Service) as a carrier have also become a common marketing tool nowadays. [0003] However, the short message advertisement has some restrictions on the advertisement effect. First of all, the short message sent through the short message service is too short, so that the advertising provider cannot describe the content of the advertisement in de...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04W4/06H04W4/12
Inventor 周苏苏
Owner 周苏苏
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