Method and system for pushing application information
A technology of application information and location information, applied in the field of application information push methods and systems, can solve the problems of user preference judgment errors, inability to make judgments, affecting the effectiveness of the application store, etc., and achieve the effect of improving access viscosity
Active Publication Date: 2012-04-18
CHINA UNITED NETWORK COMM GRP CO LTD
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Problems solved by technology
[0004] However, the existing application information push service only collects the historical information of the user’s access to the application store. Since the data source is too single, the judgment process is relatively simple, which may lead to errors in the judgment of user preferences, or even failure to make a judgment. Affects the effectiveness of app store recommendations to users
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[0023] figure 1 It is a flowchart of an embodiment of the application information pushing method of the present invention, such as figure 1 As shown, the method includes:
[0024] Step 100, the comprehensive analysis and processing platform receives the analysis result of the terminal user's account information sent by the intelligent collection server of the billing system, receives the analysis result of the terminal user's location information sent by the intelligent collection server of the operation support system OSS system, and receives the intelligent collection result of the business support system BSS system. The end user contact information analysis result sent by the server, and the end user Internet access behavior analysis result sent by the end user behavior information collection server;
[0025] The comprehensive analysis and processing platform receives the analysis results of terminal user account information sent by the intelligent collection server of the...
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The invention provides a method and a system for pushing application information. The method comprises the following steps that: a comprehensive analysis processing platform receives an account information analysis result, a position information analysis result, a contact information analysis result and an access internet behavior analysis result, which are sent by a server, of a terminal user, analyzes the results to obtain preference characteristics of the terminal user, and then sends the preference characteristics to a terminal application server; and according to the preference characteristics, the terminal application server generates an application information recommending list which corresponds to the terminal user, and sends the application information recommending list to terminal equipment during access of the terminal user through the terminal equipment. By adoption of the method and the system for pushing the application information provided by the invention, the preference of the terminal user can be accurately determined, interesting application stores can be recommended to the terminal user, and the access viscosity of the terminal user is improved.
Description
technical field [0001] The embodiments of the present invention relate to the technical field of communications, and in particular, to a method and system for pushing application information. Background technique [0002] The mobile application store is a concept proposed by Apple in 2009. The original intention of the app store was to allow smartphone users to do more work and entertainment on their phones. At the end of 2009, the concept of the mobile application store became popular rapidly. The application content in the mobile application store covers mobile software, mobile games, mobile pictures, mobile themes, mobile ringtones, mobile videos and other information. [0003] Major mobile phone manufacturers have begun to build their own application stores to enhance the selling points and attractiveness of their mobile phone products. Among them, providing users with personalized services is a research hotspot for major mobile phone manufacturers. Specifically, the h...
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Inventor 郭志斌李卫张云勇
Owner CHINA UNITED NETWORK COMM GRP CO LTD