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User behavior detection method and device based on mobile terminal wi-fi data

A mobile terminal and user technology, applied in the field of communication, can solve the problems of shopkeepers missing the best time and low efficiency

Inactive Publication Date: 2016-11-09
INST OF INFORMATION ENG CHINESE ACAD OF SCI
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, for traditional offline stores, currently only the monthly or annual income and expenditure can be used to reflect the operating conditions of the store. The data analysis solution is implemented offline using a technical means, which will greatly improve the decision-making efficiency of offline shops

Method used

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  • User behavior detection method and device based on mobile terminal wi-fi data
  • User behavior detection method and device based on mobile terminal wi-fi data
  • User behavior detection method and device based on mobile terminal wi-fi data

Examples

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Embodiment Construction

[0048] The principles and features of the present invention are described below in conjunction with the accompanying drawings, and the examples given are only used to explain the present invention, and are not intended to limit the scope of the present invention.

[0049] figure 1 It is a flowchart of a user behavior detection method based on mobile terminal Wi-Fi data in an embodiment of the present invention. Such as figure 1 As shown, in this embodiment, the flow of the user behavior detection method based on mobile terminal Wi-Fi data may include the following steps:

[0050] Step S101, obtaining and storing the mobile terminal Wi-Fi data packets collected by the monitoring device;

[0051] Specifically, the obtained mobile terminal Wi-Fi data packets can be stored in the database, and an interface for querying and deleting the Wi-Fi data packets can be provided. The database can be based on a NoSQL type database for data storage.

[0052] Specifically, step S101 can b...

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Abstract

The invention relates to a user behavior detection method and device based on mobile terminal Wi-Fi data. The user behavior detection method based on mobile terminal Wi-Fi data comprises: step 1, obtains the mobile terminal Wi-Fi data packet that monitoring equipment collects and stores; Step 2, analyzes and processes the Wi-Fi data packet that obtains, obtains Behavioral statistical parameters; Step 3, storing the user behavior statistical parameters; Step 4, displaying the user behavior statistical parameters online in the form of graphs. The user behavior detection method and device based on mobile terminal Wi-Fi data of the present invention count and analyze the behavior of customers carrying smart phones with Wi-Fi functions turned on within the vicinity of the store.

Description

technical field [0001] The present invention relates to the communication field, in particular to a user behavior detection method and device based on mobile terminal Wi-Fi data. Background technique [0002] The customer flow of the shopping mall and the participation behavior of customers can reflect the operation of the store, and it is an important basis for the business to make business decisions. For online stores, e-commerce platforms can use Google Analytics and other tools to obtain user visits to online stores. At present, there are relatively mature online data analysis methods that can provide online stores with real-time webpage access user behavior analysis data , so that the owner can make the next marketing plan as soon as possible. However, for traditional offline stores, currently only the monthly or annual income and expenditure can be used to reflect the operating conditions of the store. The data analysis solution is implemented offline using a technic...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04W24/08
Inventor 秦伟俊李波张佳棣朱红松
Owner INST OF INFORMATION ENG CHINESE ACAD OF SCI