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115 results about "Geotargeting" patented technology

Geotargeting in geomarketing and internet marketing is the method of determining the geolocation of a website visitor and delivering different content to that visitor based on their location. This includes country, region/state, city, metro code/zip code, organization, IP address, ISP or other criteria. A common usage of geo targeting is found in online advertising, as well as internet television with sites such as iPlayer and Hulu. In these circumstances, content is often restricted to users geolocated in specific countries; this approach serves as a means of implementing digital rights management. Use of proxy servers and virtual private networks may give a false location.

Business travel area location service system based on low-power Bluetooth beacon

The invention provides a business travel area location service system based on a low-power Bluetooth beacon. The system mainly comprises Bluetooth beacon devices which are installed and deployed at intersections or shops or scenic spots and send broadcast frame signals carrying the device identifiers thereof, a mobile terminal device which receives and parses the broadcast frame signals, sends a location service request carrying the device identifiers of the Bluetooth beacon devices to a management server and displays data information returned by the management server, and the management server which stores the information of the Bluetooth beacon devices in a database, queries the database according to the device identifiers of the Bluetooth beacon devices in the location service request, acquires the location coordinates of the corresponding Bluetooth beacon devices and the introduction to the corresponding shops or scenic spots, and returns the queried information to the mobile terminal device. The system can provide functions of information push, geographic location, path navigation and intelligent recommendation for the mobile terminal device effectively, and the whole system is relatively simple and convenient to deploy and easy to use.
Owner:BEIJING JIAOTONG UNIV

Navigation information generation method and system, mobile client and server

Being applicable to the field of information technologies, the invention provides a navigation information generation method and system. The method includes: letting a mobile client receive or shoot a surrounding environment digital image of a user's current location, after the image is detected qualified, extracting image features according to the image type and key area divided by the system automatically or calibrated by the user, sending the image features and geographical locating information to a server together so as to retrieve the environmental information of the image's key area part, at the same time, calculating the shooting position and the user's current visual angle by the server, then sending the environmental information and the visual angle information back to the mobile client, and fusing the information with the digital image on the mobile client by an augmented reality means to form a user's visual angle based environmental information fused and reality augmented navigation chart. The method provided by the invention can improve the accuracy of the navigation system, provide the user's visual angle based environmental information fused and reality augmented navigation chart, and strengthen the user experience.
Owner:SHENZHEN INST OF ADVANCED TECH
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