Cinema interactive system and method

An interactive system and cinema technology, applied in the direction of image communication, selective content distribution, electrical components, etc., can solve the problems of lack of audience interaction, other happiness brought by the audience, and the audience does not have too much communication, etc. , improve fun, effective advertising effect

Inactive Publication Date: 2014-03-26
GDC TECH SHENZHEN
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] However, for the traditional film and television industry, it has been following the traditional shackles of the industry, walking a fixed pace from buying tickets to watching to the end, without too much communication with t

Method used

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  • Cinema interactive system and method
  • Cinema interactive system and method

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Embodiment Construction

[0044] The present invention provides a theater interactive system and interactive method. In order to make the purpose, technical solution and effect of the present invention clearer and clearer, the present invention will be further described in detail below. It should be understood that the specific embodiments described here are only used to explain the present invention, not to limit the present invention.

[0045] The essence of the present invention is to add a system capable of interacting with users to the existing cinema media platform. In other words, to provide interaction between the audience and the cinema platform in the cinema. At the same time, it can also realize the interaction between the audience, which can bring more happiness to the audience, and also enable some lucky people to get certain rewards, making the theater more attractive, and at the same time improving the fun of watching movies. Sexuality, thereby enhancing the movie viewing experience in t...

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Abstract

The invention provides a cinema interactive system and method. Interaction between a cinema platform and the audience can be achieved through the system, and meanwhile interaction among the audience can be achieved. With the system, interaction with the audience can be performed before or after films are shown in the cinema, the traditional mode of film and television media is changed, the cinema can be more attractive, and meanwhile film watching can be more interesting. Advertisements or film trailers can be used as carriers of interactive information in interactive links of the system, the audience can receive advertisement information when having entertainment, and advertisement playing can be more effective and advertising has higher value. Meanwhile, the system and method can also increase the degree of audience participation, the film watching effect is improved, and the film watching experience of a user is enhanced.

Description

technical field [0001] The invention relates to the field of film and television media, in particular to a theater interactive system and an interactive method. Background technique [0002] In life, media advertisements can be seen everywhere, but these traditional forms of advertisements are very interesting to the audience. However, in order to make the advertising effect better, some advertisers have launched an advertisement that interacts with the audience. Once launched, it is deeply loved by the audience. . [0003] In 2011, Coca-Cola launched an interactive app in Hong Kong. Every night at 10 pm, once the advertisement appears on TV, viewers can shake their mobile phones to collect falling Coca-Cola bottle caps on the screen to win prizes. Its advertising effect is very good, within the first month: APP became the most downloaded native application in one day for IOS; TV commercials were also watched by more than 9 million viewers. [0004] In the same year, TVB,...

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Application Information

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IPC IPC(8): H04N21/61H04N21/254H04N21/258H04N21/241H04N21/478H04N21/41
Inventor 张万能普拉奈·库玛尔
Owner GDC TECH SHENZHEN
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