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Method and device for pushing multimedia data

A multimedia data and data technology, applied in the network field, can solve the problems of messy push page format, low recommendation success rate, user harassment, etc., and achieve the effect of improving the recommendation success rate, not being harassed, and avoiding messy format

Active Publication Date: 2016-03-30
TENCENT TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

The format of the push page is messy and poorly organized, which is easy to cause harassment to users, resulting in a low success rate of product recommendation

Method used

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  • Method and device for pushing multimedia data
  • Method and device for pushing multimedia data
  • Method and device for pushing multimedia data

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Embodiment Construction

[0036] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are some of the embodiments of the present invention, but not all of them. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.

[0037] figure 1 It is a schematic diagram of the implementation environment involved in a method for pushing multimedia data provided by an embodiment of the present invention, see figure 1 , the implementation environment includes: a terminal, a server and an access point, and the server and the access point are connected through a network.

[0038] The access point may be connected to a wired network, and the server or other device is directly ...

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Abstract

The invention discloses a method and device for pushing multimedia data, and belongs to the technical field of networks. The method includes the steps that a multimedia data request of a terminal is received, and the multimedia data request at least carries equipment information of an access point which has been successfully connected with the terminal; the multimedia data to be pushed are determined according to the equipment information; a pushing page is generated according to a specified template and the multimedia data, the pushing page is used for displaying the multimedia data, and the specified template is used for stipulating the format of the pushing page; the pushing page is sent to the terminal. According to the method and device for pushing the multimedia data, when the multimedia data request of the terminal is received, the pushing page is generated according to the specified template and the multimedia data to be pushed, and the pushing page is sent to the terminal. The specified template is used for stipulating the format of the pushing page, the format disorder phenomenon of the pushing page is avoided, the orderliness is enhanced, users cannot be harassed easily, and the product recommendation success rate can be effectively improved.

Description

technical field [0001] The invention relates to the field of network technology, in particular to a method and device for pushing multimedia data. Background technique [0002] With the rapid development of wireless network technology, users have higher and higher demands on wireless networks. In order to attract users, merchants can provide free wireless network services, that is, merchants provide access points and passwords, and users can connect to the access points through terminals according to the passwords provided by merchants to realize wireless Internet access. [0003] In order to expand the influence of products, merchants can pre-create multimedia data of products to be recommended, such as product text introductions, picture information, video introductions, promotional information, etc., generate push pages based on the multimedia data, and use the access point device The information and the push page are uploaded to the server. Once the user connects to the...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04N21/258H04N21/239H04N21/472
Inventor 陈明龙
Owner TENCENT TECH (SHENZHEN) CO LTD