News weight calculation method and apparatus

A technology of weight calculation and news, applied in the Internet field, can solve the problem of reducing the number of news views and achieve the effect of increasing the number of views

Inactive Publication Date: 2016-08-24
BEIJING QIHOO TECH CO LTD +1
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  • Abstract
  • Description
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  • Application Information

AI Technical Summary

Problems solved by technology

[0003] However, users often find that they are not interested in other linked news after browsing the pushed news, so they do not click on the links of other news, which will reduce the number of news views

Method used

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  • News weight calculation method and apparatus
  • News weight calculation method and apparatus
  • News weight calculation method and apparatus

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Embodiment Construction

[0025] Exemplary embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although exemplary embodiments of the present disclosure are shown in the drawings, it should be understood that the present disclosure may be embodied in various forms and should not be limited by the embodiments set forth herein. Rather, these embodiments are provided for more thorough understanding of the present disclosure and to fully convey the scope of the present disclosure to those skilled in the art.

[0026] Such as figure 1 As shown, an embodiment of the present invention provides a news weight calculation method, which includes:

[0027] Step 110, according to the click process of the user clicking the news, obtain multiple news items clicked by the user during the click process, and calculate click links for associating the multiple news items. In this embodiment, on a news page, there are usually links to other news, and th...

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Abstract

The invention provides a news weight calculation method and apparatus. The method comprises: according to a clicking process that a user clicks on news, acquiring a plurality of pieces of news clicked on by the user in the clicking process, and calculating clicking links for associating the plurality of pieces of news in pairs; for target news in the plurality of pieces of news, according to an association relationship in the clicking links, searching one or a plurality of pieces of other news from the plurality of pieces of news, which are clicked on by the user in the process after clicking the target news; according to the one or plurality of pieces of other news, calculating a weight of the target news, wherein the weight of the target news is used for indicating a degree of recommending the target news to the user. According to the news weight calculation method and apparatus provided by the invention, based on the clicking process of the user, the clicking links of the user are analyzed so as to analyze out that which news guides the user to continuously click for more times, a higher weight value is set for the category of news, the category of news is guaranteed to be preferably pushed to the user, and the user can continuously click on other news linked on a news page, thereby increasing the page view of the news.

Description

technical field [0001] The present invention relates to the technical field of the Internet, in particular to a news weight calculation method and device. Background technique [0002] Internet users receive a large amount of push news on mobile phones and personal computers every day for users to browse news events. And in order to encourage users to continue to browse other news, links to other news are also given on the push news page. [0003] However, users often find that they are not interested in other linked news after browsing the pushed news, so they don't click on the links of other news, which will reduce the browsing volume of the news. Therefore, how to encourage users to continue to click on the links of other news and increase the viewing volume of news has become a problem that needs to be solved. Contents of the invention [0004] In view of the above problems, the present invention is proposed to provide a news weight calculation method and device for...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
CPCG06F16/9535
Inventor 张伸正魏少俊
Owner BEIJING QIHOO TECH CO LTD
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