Off-line store advertising service system and method therefor, and apparatus applied thereto

A technology for service devices and stores, which is applied in data processing applications, special data processing applications, commerce, etc., to achieve the effect of improving service satisfaction

Inactive Publication Date: 2016-08-31
SK PLANET CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, conventional advertising services still use passive schemes utilizing informat

Method used

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  • Off-line store advertising service system and method therefor, and apparatus applied thereto
  • Off-line store advertising service system and method therefor, and apparatus applied thereto
  • Off-line store advertising service system and method therefor, and apparatus applied thereto

Examples

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Example Embodiment

[0030] Hereinafter, one embodiment of the present invention will be described with reference to the drawings.

[0031] figure 1 It is a diagram showing an offline store advertising service system according to an embodiment of the present invention.

[0032] Such as figure 1 As shown, the offline store advertising service system according to the embodiment of the present invention is configured to include a visitor terminal 100 and a service device 200, wherein the visitor terminal 100 receives a beacon signal from the offline store and transmits the received signal The beacon signal is sent to the service device 200, and the service device 200 enables the display device 300 installed adjacent to the offline store to display the advertisement / promotional content of the offline store.

[0033] First, the visitor terminal 100 refers to a mobile device carried by a visitor who enters an offline store.

[0034] For example, the visitor terminal 100 may correspond to a smart phone, a tablet...

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PUM

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Abstract

Disclosed are an off-line store advertising service system and a method therefor, and an apparatus applied thereto. That is, in the present invention, a keyword pre-configured for an off-line store is identified on the basis of a beacon signal associated with the off-line store and transmitted by a visitor's terminal, and a display device associated with the keyword displays an advertising/promotional content registered to correspond to the off-line store. Therefore, the present invention can effectively promote the off-line store simultaneously while providing real time information on the off-line store.

Description

technical field [0001] The present invention relates to a method for displaying advertisements by reflecting real-time information about an offline store through a display device installed adjacent to the offline store when a visitor terminal enters the offline store is recognized based on a beacon signal received by the offline store / Method for promoting content. Background technique [0002] Recently, advertising services that display various advertisements on offline display devices (digital display advertising machines) have become commercialized. Advertising services have even been used by operators of offline stores as an effective means of store promotion. [0003] Here, in order to effectively use advertising services as an offline store promotion method, it is most important to actually and accurately collect real-time information about offline stores in a business quantitative or qualitative manner and provide the collected real-time information to users. [00...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
CPCG06Q30/0259G06F16/24578G06Q30/02
Inventor 林在喆申知勋
Owner SK PLANET CO LTD
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