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Method and device for public opinion monitoring

A technology of public opinion and emotional value, applied in the Internet field, can solve the problems of public opinion monitoring on the whole platform that cannot be integrated with new media

Active Publication Date: 2019-09-20
NEUSOFT CORP
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] In view of this, the present invention provides a public opinion monitoring method and device to solve the problem of the inability to effectively and accurately monitor public opinion on all platforms that integrate new media in the prior art.

Method used

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  • Method and device for public opinion monitoring
  • Method and device for public opinion monitoring
  • Method and device for public opinion monitoring

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0096] see figure 1 As shown, Embodiment 1 of the public opinion monitoring method provided in the embodiment of the present invention is shown, which may include the following steps:

[0097] Step 101: Obtain user operation data for the same information release content from each information release platform, and the user operation data includes user identification and operation type.

[0098] In practical applications, users can use multiple information publishing platforms to publish information at the same time. Information publishing platforms such as Weibo, WeChat official account, client and website, etc. For Weibo and WeChat, users can use the official API (Application Programming Interface, Application Programming Interface) ) to obtain user operation data. For the client and the website, the user operation data can be obtained from the background server. In public opinion monitoring, it is necessary to obtain multiple pieces of user operation data for the same informa...

Embodiment 2

[0154] The public opinion monitoring method provided by the embodiment of the present invention will be described below with examples in practical applications. see figure 2 As shown, Embodiment 2 of the public opinion monitoring method provided in the embodiment of the present invention is shown, which may include the following steps:

[0155] Step 201: Edit the content of information release, and release the content of information release to each information release platform at the same time.

[0156] Step 202: Obtain user operation data for the information release content from each information release platform.

[0157] Step 203: Record the acquired multiple pieces of user operation data into a queue to be processed.

[0158] Step 204: Read user operation data in the queue to be processed in parallel.

[0159] Step 205: Determine whether the operation type in the user operation data is comment, if yes, go to step 206, if not, go to step 209.

[0160] Step 206: accumula...

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Abstract

The invention discloses a public opinion monitoring method, which is used for effectively and accurately monitoring all-platform public opinions fusing new media. The method comprises the steps of obtaining user operation data for the same information release contents from each information release platform, wherein the user operation data comprises a user identifier and an operation type; calculating a public opinion numerical value according to the user operation data; and when the public opinion numerical value exceeds a preset threshold, generating early warning information. The invention furthermore discloses a public opinion monitoring apparatus.

Description

technical field [0001] The invention relates to the technical field of the Internet, in particular to a public opinion monitoring method and device. Background technique [0002] With the popularization of the Internet, new media has been vigorously developed. Many organizations have launched their own new media platforms. By integrating traditional media and new media, they use multiple channels such as Weibo, WeChat, client terminals, and websites to release information for users. Provide a new interactive experience. One of the biggest characteristics of new media is interactivity, and various views and opinions of users also form a part of the content, making the release of information and the reception of information form an open and closed-loop relationship. The problem caused by such a new media environment is that if the interactive content is not effectively monitored and managed, it may cause negative social effects. [0003] In the existing technology, the monit...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F16/958
Inventor 王磊孔畅张旭张航
Owner NEUSOFT CORP