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A method and device for generating poi copywriting, electronic equipment

A copywriting and keyword technology, applied in the field of POI copywriting generation methods and devices, can solve the problems of limited extracted content, high cost, poor real-time performance, etc., and achieve the effects of narrowing the data range, improving efficiency, and being targeted

Active Publication Date: 2020-09-25
BEIJING SANKUAI ONLINE TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, for the method of manually writing POI copywriting, not only the cost is high, but also the real-time performance will be relatively poor as the number of POI increases; for the method of automatic extraction from the relevant description information of POI, although the extraction efficiency of copywriting is improved, However, the extracted content will be limited, and relevant description text can only be extracted from the description information of POI. The obtained copywriting is not strong in expressing POI, and the expression accuracy is not high.
[0003] It can be seen that the POI copywriting generation scheme in the prior art at least has the defects that the obtained copywriting is not strong in expressing POIs, and the expression accuracy is not high

Method used

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  • A method and device for generating poi copywriting, electronic equipment
  • A method and device for generating poi copywriting, electronic equipment
  • A method and device for generating poi copywriting, electronic equipment

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0025] A POI copy generation method disclosed in this application, such as figure 1 As shown, the method includes: step 100 to step 120.

[0026] Step 100, acquire POI information for generating copy.

[0027] POI (Point of Interest) is endowed with different practical meanings on different platforms, for example, it can be: a tourist attraction, a dish, a product, etc. POI information includes various forms, such as picture form and text form, and different forms of POI information are usually used to display information of different dimensions of POI. For example, POI information in the form of a picture can be used to display a picture of the POI, such as the first image; POI information in the form of text can be used to display information such as the name, description, and comments of the POI.

[0028] In the process of generating POI copy, the source data used to generate copy is POI information. Taking the copywriting of a dish as an example, the acquired source dat...

Embodiment 2

[0039] Such as figure 2As shown, based on the first embodiment, the POI text generation method disclosed in another specific embodiment of the present application includes: Step 200 to Step 230 .

[0040] Step 200, acquire POI information for generating copy.

[0041] For a specific implementation manner of acquiring POI information for generating copy, refer to Embodiment 1, which will not be repeated here.

[0042] After obtaining the POI information used to generate the copy, firstly, predicting the subject tendency of the POI information, and determining the subject heading of the POI information; then, generating the copy of the POI to which the POI information belongs based on the determined subject heading. In the specific implementation, different neural network models are used for keyword extraction and copy generation. That is, the subject tendency prediction of the POI information and determining the subject headings of the POI information include: predicting the...

Embodiment 3

[0068] Such as Figure 4 As shown, the POI copy generation device disclosed in another embodiment of the present application includes:

[0069] POI information acquisition module 410, configured to acquire POI information for generating copywriting;

[0070] Subject heading determination module 420, configured to perform subject tendency prediction on the POI information, and determine the subject heading of the POI information;

[0071] A text generation module 430 , configured to generate a text of the POI to which the POI information belongs based on the subject terms determined by the subject term determination module 420 .

[0072] Optionally, the subject heading determining module 420 is further configured to: use the first neural network model to predict the subject tendency of the POI information, and determine the subject heading of the POI information;

[0073] The text generating module 430 is further configured to: generate the text of the POI to which the POI in...

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Abstract

The present application provides a method for generating POI copy, which belongs to the field of computer technology, and is used to solve the problems in the POI copy generation method in the prior art that the copy does not have a strong ability to express POI and the expression accuracy is not high. The method includes: acquiring POI information for generating copy; predicting the subject tendency of the POI information, and determining the subject heading of the POI information; generating the copy of the POI to which the POI information belongs according to the determined subject heading. The POI copy generation method disclosed in the present application first predicts the subject tendency of the POI information, obtains the subject words, and uses the subject words as the input text for generating the copy, narrows the data range of the input text for generating the copy, and makes the generated copy The input text is more targeted, which improves the accuracy and expressiveness of the generated copywriting.

Description

technical field [0001] The present application relates to the field of computer technology, in particular to a POI copy generation method and device, and electronic equipment. Background technique [0002] Generating and displaying POI copywriting as a text that conveys POI key information is an effective means to increase user click-through and purchase rates, and is widely used in product display or trading platforms. For the output of POI copywriting, there are currently two main methods: manual writing and automatic extraction from relevant description information of POI. However, for the method of manually writing POI copywriting, not only the cost is high, but also the real-time performance will be relatively poor as the number of POI increases; for the method of automatic extraction from the relevant description information of POI, although the extraction efficiency of copywriting is improved, However, the extracted content will be limited, and relevant description t...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F40/30G06F40/258G06N3/08
CPCG06N3/084G06F40/258G06F40/30G06F16/9537G06Q30/0241G01C21/3611G01C21/3614G01C21/3673G01C21/3682G06N3/045
Inventor 张华丁长林陈红生
Owner BEIJING SANKUAI ONLINE TECH CO LTD
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