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Service data promotion method and device, terminal, and computer-readable storage medium

A technology of business data and data, which is applied in computing, data processing applications, market data collection, etc., can solve problems such as redevelopment and online, and achieve the effect of improving promotion appeals and streaming effects

Active Publication Date: 2018-12-14
BAIDU ONLINE NETWORK TECH (BEIJIBG) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, when there is a new scenario that requires the development of additional business functions, the corresponding code needs to be redeveloped and launched after the requirement changes
It can be seen from this that in the current field of commercial promotion, there is no system that can give a relatively reasonable guidance plan according to the promotion demands of different customers

Method used

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  • Service data promotion method and device, terminal, and computer-readable storage medium
  • Service data promotion method and device, terminal, and computer-readable storage medium
  • Service data promotion method and device, terminal, and computer-readable storage medium

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Embodiment Construction

[0055] In the following, only some exemplary embodiments are briefly described. As those skilled in the art would realize, the described embodiments may be modified in various different ways, all without departing from the spirit or scope of the present invention. Accordingly, the drawings and descriptions are to be regarded as illustrative in nature and not restrictive.

[0056] The embodiment of the present invention provides a business data promotion method, such as figure 1 shown, including the following steps:

[0057] S100: Obtain historical behavior data of the user. The historical behavior data may include the behavior data of each viewing and / or operation of the corresponding data item in different business scenarios by the user. Historical behavioral data is stored in a database. Obtain the user's historical behavior data from the database as needed.

[0058] In one embodiment, historical behavior data and users can be associated through each user's ID (Identity, ...

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Abstract

The embodiment of the invention provides a service data promotion method and device, a terminal and a computer-readable storage medium. The method comprises the following steps: acquiring the historical behavior data of a user; obtaining a attention data item of the user according to the historical behavior data of the user; combining the attention data item o the user with the fixed promotion data item in each business scenario to generate the personalized promotion data item of the user in each business scenario. The embodiment of the invention can analyze the concerned data items of the user according to the historical behavior data of the user, and provide a relatively reasonable guiding scheme according to the promotion demands of different users, so as to improve the promotion demands and the extension flow effect of the user in different business scenes.

Description

technical field [0001] The present invention relates to the technical field of business promotion, in particular to a business data promotion method, device, terminal and computer-readable storage medium. Background technique [0002] There are two problems at the product level and technical level in the existing commercial promotion. At the product level, different promotional products are usually used in different scenarios. Although there are many products, there is a certain overlap in positioning, and the promotion of product operations is difficult, and there is no guidance for commercial promotion to customers, which leads to unsatisfactory customer acceptance. At the technical level, after the product manager determines the data that needs to be disclosed to customers in each immobilization scenario through product design, product R&D develops the data items that need to be disclosed. However, when there is a new scenario that requires the development of additional...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0201G06Q30/0202G06Q30/0255G06Q30/0271
Inventor 商晨
Owner BAIDU ONLINE NETWORK TECH (BEIJIBG) CO LTD