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A method and device for calculating the number of exposure equipment

A computing method and equipment technology, applied in computer security devices, computing, data processing applications, etc., can solve problems such as low accuracy of exposure equipment, and achieve the effect of improving accuracy

Active Publication Date: 2021-07-30
MIAOZHEN INFORMATION TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0004] In view of this, the purpose of this application is to provide a method and device for calculating the number of exposure equipment to solve the problem of low accuracy in the calculation of the number of exposure equipment in the prior art

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  • A method and device for calculating the number of exposure equipment
  • A method and device for calculating the number of exposure equipment
  • A method and device for calculating the number of exposure equipment

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Embodiment Construction

[0045]In order to make the purpose, technical solutions and advantages of the embodiments of the present application clearer, the technical solutions in the embodiments of the present application will be clearly and completely described below in conjunction with the drawings in the embodiments of the present application. Obviously, the described embodiments are only It is a part of the embodiments of this application, not all of them. The components of the embodiments of the application generally described and illustrated in the figures herein may be arranged and designed in a variety of different configurations. Accordingly, the following detailed description of the embodiments of the application provided in the accompanying drawings is not intended to limit the scope of the claimed application, but merely represents selected embodiments of the application. Based on the embodiments of the present application, all other embodiments obtained by those skilled in the art without ...

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Abstract

The present application provides a method and device for calculating the number of exposed devices, including: obtaining the encrypted physical address of the physical device that displays the target advertisement each time; The physical address of the device is encrypted; according to the encrypted physical address of the physical device that displays the target advertisement each time, the plaintext physical address corresponding to the physical device that displays the target advertisement is determined; The number of devices on which the targeted ad was exposed.

Description

technical field [0001] The present application relates to the field of data monitoring, in particular, to a method and device for calculating the number of exposure equipment. Background technique [0002] With the rapid development of the Internet, Internet advertising has become a major mainstream in the advertising industry. In the field of Internet advertising monitoring, the number of independent users is a very important consideration indicator. The number of independent users can be counted by the number of advertising exposure devices. [0003] The counting method of the number of exposed devices in the prior art is to use the physical address of the device returned in the log to perform single-dimensional deduplication. The physical address returned in the log is obtained after encryption. However, due to the different encryption methods of different media, the physical address of the same device returned by different media is different. As a result, when counting t...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F21/60G06Q30/02
CPCG06F21/602G06F2221/2107G06Q30/0241
Inventor 张宇婷刘沛
Owner MIAOZHEN INFORMATION TECH CO LTD