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Video advertisement playing monitoring method and device

A technology of video advertisement and video playback, applied in the field of Internet advertisement

Active Publication Date: 2021-05-14
上海酷量科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, there is a lack of solutions for the stability of video advertisement playback in the prior art.

Method used

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  • Video advertisement playing monitoring method and device
  • Video advertisement playing monitoring method and device
  • Video advertisement playing monitoring method and device

Examples

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Embodiment Construction

[0066] In order to make the purpose, technical solutions and advantages of the embodiments of the present invention clearer, the technical solutions in the embodiments of the present invention will be clearly and completely described below in conjunction with the drawings in the embodiments of the present invention. Obviously, the described embodiments It is a part of embodiments of the present invention, but not all embodiments. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without making creative efforts belong to the protection scope of the present invention.

[0067] See figure 1 , shows a flow chart of an advertisement display method provided by an embodiment of the present invention, the method is applied to a server and a terminal, and the terminal may be a user-side terminal such as a mobile phone, a tablet computer, or a computer.

[0068] like figure 1 As shown, a video advertisement playba...

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Abstract

A video advertisement playing monitoring method comprises the following steps: when a video advertisement content request is received, sending video advertisement content to a user terminal, wherein the video advertisement content comprises a mark point in a specific frame, and the mark point is provided with a unique identification code; when the video plays the frame where the mark point is located, activating the mark point, wherein the start of the mark point is only related to video playing and is not related to the networking state of the user terminal; and reading mark point activation information, and sending information to a server, wherein the mark point activation information comprises the unique identification code. According to the invention, the marking information is written in the advertisement video content, and the message is controlled to be sent, so that the playing progress can be monitored when the network state is not good.

Description

technical field [0001] The invention relates to the technical field of Internet advertisements, in particular to a video advertisement playback monitoring method and device. Background technique [0002] In the field of Internet advertising, more and more advertisers display advertising content in the form of video advertisements. Different from advertisements in the form of pictures, the playback progress of video ads often becomes the basis for billing fees between advertisers and advertisers, so the playback time of video ads becomes a very important parameter. However, there is a lack of solutions for the stability of video advertisement playback in the prior art. [0003] An invention provides an advertisement display method and device, wherein the terminal caches offline videos and associated offline advertisements in a networked state. When the terminal is playing offline video in the state of no network, obtain the video information of the currently playing offline...

Claims

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Application Information

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IPC IPC(8): H04N21/2668H04N21/81H04N21/431H04N21/442
CPCH04N21/2668H04N21/4316H04N21/44204H04N21/812
Inventor 陈冰
Owner 上海酷量科技有限公司
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