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Advertisement title rewriting method and device based on artificial intelligence, server and medium

An artificial intelligence and advertising technology, applied in the fields of devices, servers and media, and advertising title rewriting methods, can solve problems such as low efficiency and inability to meet rewriting requirements, and achieve the effect of improving rewriting efficiency

Active Publication Date: 2021-11-23
CHINA PING AN LIFE INSURANCE CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] In view of this, the embodiment of the present application provides an artificial intelligence-based advertising title rewriting method, device, server, and medium to solve the problem of manually rewriting the advertising title in the related art, which is inefficient and cannot meet the actual rewriting requirements. The problem

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  • Advertisement title rewriting method and device based on artificial intelligence, server and medium
  • Advertisement title rewriting method and device based on artificial intelligence, server and medium
  • Advertisement title rewriting method and device based on artificial intelligence, server and medium

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Embodiment Construction

[0040] In order to make the purpose, technical solution and advantages of the present application clearer, the present application will be further described in detail below in conjunction with the accompanying drawings and embodiments. It should be understood that the specific embodiments described here are only used to explain the present application, and are not intended to limit the present application.

[0041] The embodiments of the present application may acquire and process relevant data based on artificial intelligence technology. Among them, artificial intelligence (AI) is a theory, method, technology and application system that uses digital computers or machines controlled by digital computers to simulate, extend and expand human intelligence, perceive the environment, acquire knowledge and use knowledge to obtain the best results. .

[0042] Artificial intelligence basic technologies generally include technologies such as sensors, dedicated artificial intelligence ...

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Abstract

The invention is suitable for the technical field of artificial intelligence, and provides an artificial intelligence-based advertisement title rewriting method and device, a server and a medium, and the method comprises the steps: receiving an original advertisement title, and obtaining a target rewriting segment for the original advertisement title; rewriting the original advertisement title by adopting the target rewriting segment to obtain a rewritten advertisement title; inputting the rewritten advertisement title and the original advertisement title into a pre-trained statement smoothness judgment model, obtaining smoothness result information used for indicating whether the rewritten advertisement title is smooth or not, wherein the smoothness result information comprises smoothness indication information and non-smoothness indication information; and responding to the smoothness result information to indicate smoothness of the rewritten advertisement title, and outputting the obtained smoothness result information and the corresponding rewritten advertisement title. According to the method and the device, the advertisement title can be automatically rewritten, so that the rewriting efficiency of the advertisement title can be improved.

Description

technical field [0001] The present application relates to the technical field of artificial intelligence, in particular to an artificial intelligence-based advertising title rewriting method, device, server and medium. Background technique [0002] Internet advertisements refer to commercial advertisements that directly or indirectly promote goods or services in text, pictures, audio, video or other forms through Internet media such as websites, web pages, and Internet applications. In practice, the ad title of Internet advertisements plays a very important role in attracting users to click and convert them. Advertising title is an important part of advertising creativity. A good title can touch the heart of consumers and resonate with consumers, thereby increasing the click-through rate and conversion rate. [0003] In related technologies, it is usually necessary to rewrite the advertisement title. However, manual rewriting of advertisement titles is inefficient and cann...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F40/166G06F40/237G06Q30/02G06N20/00
CPCG06F40/166G06F40/237G06Q30/0276G06N20/00Y02D10/00
Inventor 张鹏鹏
Owner CHINA PING AN LIFE INSURANCE CO LTD