Image activity embedding method and device thereof, equipment, medium and product
An image and item technology, applied in the field of e-commerce live broadcast, can solve the problems of misidentification of fixed areas, affecting the effect of information dissemination, inaccurate synthesis, etc., to achieve natural and accurate image transition, and achieve the effect of promotion and publicity.
Pending Publication Date: 2022-07-15
GUANGZHOU HUADUO NETWORK TECH
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Problems solved by technology
[0003] In an exemplary demand scenario, the e-commerce platform needs to push the image corresponding to the target product through live video streaming. In the past, to meet this demand, the relevant image of the target product was directly synthesized into a fixed area of the video image frame, and then the The synthesized video stream is output to the terminal equipment of the audience user for display. In this way, once the ambient light and shooting angle in the live video stream change, it will lead to misidentification of the fixed area, resulting in missing synthesis of some image frames. Or the synthesis is not accurate, the synthesis effect is poor, and the user viewing experience is naturally not ideal, which affects the information dissemination effect to some extent
[0004] It can be seen that there is still a lot of room for improvement in related technologies for effectively disseminating image information in live video streams
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[0062] The following describes in detail the embodiments of the present application, examples of which are illustrated in the accompanying drawings, wherein the same or similar reference numerals refer to the same or similar elements or elements having the same or similar functions throughout. The embodiments described below with reference to the accompanying drawings are exemplary and are only used to explain the present application, but not to be construed as a limitation on the present application.
[0063] It will be understood by those skilled in the art that the singular forms "a", "an", "the" and "the" as used herein can include the plural forms as well, unless expressly stated otherwise. It should be further understood that the word "comprising" used in the specification of this application refers to the presence of stated features, integers, steps, operations, elements and / or components, but does not preclude the presence or addition of one or more other features, Int...
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The invention discloses an image activity embedding method and device, equipment, a medium and a product. The method comprises the following steps: tracking and identifying a space occupying area corresponding to an article image from a video stream of an anchor user; determining a shot view angle of the object image according to the video stream; and according to the change of the shot visual angle, adjusting the current visual angle of a to-be-embedded three-dimensional primitive, and replacing the object image corresponding to the occupied area with a main view image of the three-dimensional primitive under the current visual angle. According to the method and the device, the commodity image can be effectively implanted in the video stream, so that the implanted video image is more natural and accurate, and the commodity advertisement can be conveniently implanted through the video stream so as to adapt to the new demand of the augmented reality technology in the meta-universe era.
Description
technical field [0001] The present application relates to the technical field of e-commerce live broadcast, and in particular, to an image activity embedding method and its corresponding apparatus, computer equipment, computer-readable storage medium, and computer program product. Background technique [0002] The live broadcast e-commerce is in the ascendant, and consumers are more and more accustomed to conducting transactions in the e-commerce live broadcast room, which not only brings about great changes in the e-commerce format, but also continuously optimizes the social labor and employment structure. Faced with such a scenario, the dissemination of information is no longer limited to simply displaying web pages, but more consideration needs to be given to how to combine with live video streams to achieve better information dissemination effects. [0003] In an exemplary demand scenario, the e-commerce platform needs to push the image corresponding to the target produc...
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IPC IPC(8): H04N21/431H04N21/44H04N21/458H04N21/81
CPCH04N21/4312H04N21/44008H04N21/4316H04N21/44016H04N21/458H04N21/812
Inventor 巫金生
Owner GUANGZHOU HUADUO NETWORK TECH