Delivery of different services through client devices by video and interactive service provider

Abstract

A system that handles delivery of services through a client device, includes a video and interactive service provider and the client device. The video and interactive service provider inserts a plurality of trigger identifiers at different event opportunities in media content and transmits a media stream of the media content that includes programming media content and non-programming media content, to the client device. The client device detects the inserted trigger identifiers in the media content, renders overlay graphics on the media content in response to the detection of the inserted trigger identifiers, and activates at least one of input devices in vicinity of the client device or the rendered overlay graphics. The client device receives trigger responses over an activated overlay graphic, via the activated input devices and displays an interactive view on the client device, to enable delivery of services in response to the received trigger responses.

Description

CROSS-REFERENCE TO RELATED APPLICATIONS / INCORPORATION BY REFERENCE[0001]This Application makes reference to, and claims priority to, and claims benefit from U.S. Application Ser. No. 62 / 511,190, which was filed on May 25, 2017.[0002]This Application also makes reference to:U.S. application Ser. No. ______ (Attorney Docket No. TBS-1054); andU.S. application Ser. No. ______ (Attorney Docket No. TBS-1060);[0003]Each of the above stated patent applications is hereby incorporated herein by reference in its entirety.FIELD OF TECHNOLOGY[0004]Certain embodiments of the present disclosure relate to television and broadcasting technologies for streaming media networks. More specifically, certain embodiments of the present disclosure relate to delivery of different services through various client devices.BACKGROUND[0005]Recent technological advancements in broadcasting and media delivery technologies have paved the way for promoters to target relevant audiences across different media networks,...

AI Technical Summary

Benefits of technology

The patent describes a system and method for delivering different services to clients through video and interactive devices. The goal is to provide a more seamless and convenient experience for clients by allowing them to access a variety of services through one provider. The technical effects of this system and method include improved efficiency, reliability, and flexibility for clients and service providers, as well as increased customer satisfaction and brand awareness.

Problems solved by technology

However, such viewership information obscures the intent or interest of target audience to subscribe to the products or services upon watching associated promotional content.

Moreover, such promoters may request to improve the intent of target audience to purchase promoted products or services, which may be a technically challenging task.

However, with varying attention span of audience members, such impressions or clicks result in lower conversion rates.

The current technological solutions are inefficient to measure the intent or interest of users to purchase products or services that are promoted through the promotional content.

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