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Method and apparatus providing on-line service

A service module and character technology, applied in the field of network communication, can solve problems such as the limitations of online online services, and achieve the effect of improving the success rate, overcoming the limitations of online services, and providing better services.

Active Publication Date: 2011-05-04
TENCENT TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] However, the existing online service methods ignore the influence of people's character and personality characteristics on behavior results, so it is inevitable that the existing online services are limited.

Method used

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  • Method and apparatus providing on-line service

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0049] see figure 1 , an embodiment of the present invention provides a method for providing online services, including:

[0050] Step 101: Perform personality classification on all collected users according to the collected user network behavior characteristic information and the established personality classification model;

[0051] Step 102: setting corresponding services for each personality category obtained from personality classification;

[0052] Step 103: When a user applies for an online service, search for the user's personality category in the result of personality classification;

[0053] Step 104: Provide the service corresponding to the personality category to the user.

[0054] The method provided in this embodiment classifies the user's character and sets the corresponding service. When a user applies for an online service, the user's character category is searched and the corresponding service is provided to the user, which can improve the success of provid...

Embodiment 2

[0056] see figure 2 , the embodiment of the present invention also provides a method for providing online services, specifically including:

[0057] Step 201: Perform calculations according to pre-selected user network behavior feature information and a dynamic modeling engine to obtain a personality classification model.

[0058] In this embodiment, the user network behavior feature information refers to attribute information related to the network behavior when the user performs the network behavior. There are many types of user network behavior characteristic information, including but not limited to: users fill in personal information on the Internet, the types and quantities of free services operated by users, the types and quantities of services browsed by users, the types, quantities and amounts of services tried by users, The delay time of users ordering services, the time interval for users to officially use services, the number of months users have used services co...

Embodiment 3

[0088] see image 3 , the embodiment of the present invention also provides a device for providing online services, specifically including:

[0089] The personality classification module 301 is used to classify the personalities of all collected users according to the collected user network behavior characteristic information and the established personality classification model;

[0090] The service setting module 302 is used to set the corresponding service for each personality category obtained by the personality classification module 301. Usually, the services set for different personality categories are different, and multiple personality categories can correspond to the same service. A category can also correspond to multiple services;

[0091] The search module 303 is used to search for the personality category of the user in the results of the personality classification performed by the personality classification module 301 when a user applies for an online service, an...

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Abstract

The invention discloses a method for providing on-line services and a device thereof, which belong to the field of network communication. The method comprises that all the collected users are carried out the character classification according to the collected user network behavior characteristic information and the built character classification model; and the corresponding services are arranged for each character classification being obtained by the character classification. When a user applies for the on-line service, the character classification of the user is found in the results of the character classification and the corresponding service of the character classification is provided to the user. The device comprises a character classification module, a service set module, a module searching and on-line service module. The invention can improve the success ratio of providing services to the users, and thus can well provide the services to the users.

Description

technical field [0001] The invention relates to the field of network communication, in particular to a method and device for providing online services. Background technique [0002] At present, the online services based on the Internet, the relevant content, especially the content with user payment behavior, are almost always provided based on the passive acceptance of the existing classified users, or the content-to-content correlation recommendation method and so on. Among them, the relevance recommendation method is only based on topic relevance, content relevance, or user's recommendation list. [0003] In real life, human behavior, such as the completion of a purchase, in addition to the factors of the item itself, the links involved in the process of reaching a transaction, such as the personality of the consumer, the shopping guide skills of the service provider and body language, especially The service provider's grasp of the consumer's personality is also the key t...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04L12/16G06Q30/00
CPCG06F16/337G06F16/35G06F16/353G06F16/9535
Inventor 丁在茂陈元强
Owner TENCENT TECH (SHENZHEN) CO LTD