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Mechanism for automatic matching of host to guest content via categorization

A content and customer technology, applied in the field of Internet search, can solve problems such as inability to analyze, inability to analyze rare meanings of frequently visited sites, etc.

Inactive Publication Date: 2009-12-16
QPS TECH LIABILITY
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, these statistical techniques suffer from two major drawbacks: (1) cannot analyze small sample groups of hits on rarely visited but meaningful sites; and (2) cannot analyze rare meanings of frequently visited sites
These shortcomings lead to a large number of false positives and false negatives when matching across sites using this method

Method used

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  • Mechanism for automatic matching of host to guest content via categorization
  • Mechanism for automatic matching of host to guest content via categorization
  • Mechanism for automatic matching of host to guest content via categorization

Examples

Experimental program
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Embodiment Construction

[0036] now go to figure 1 , a diagram illustrating an embodiment of a mechanism for automatically matching content units to other content units. Due to the sheer volume of content on the World Wide Web and / or other large information storage systems, one approach to efficiently accessing this content is to use indexes at the heart of information processing architectures. However, other methods such as content addressable memory may be used to access such content.

[0037] In the illustrated embodiment, the automatic matching mechanism 100 uses at least two large indexes. One of these two large indexes may be, for example, the Semantic Content-to-Site (SCS) index 105, which describes semantic items and the actual usage of each item, such as the actual statement. The SCS index 105 can be used by the central semantic meaning repository for classification when matching content units. The second of the two large indexes may be, for example, the subject-to-client categorized cont...

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PUM

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Abstract

An automatic matching mechanism includes a method for mapping a unit of content to other units of content. The method includes a host display (200) sending a request for guest content. The method may also include: querying a category content index (107) for the guest content and providing indexed and categorized content that corresponds to the request, providing the indexed and categorized content for display in response to determining the indexed and categorized content is not either new content or updated content, and displaying the categorized content on the host display. The automatic matching mechanism may include a method for generating matching guest content for a host display. The method includes: sending a guest request to preview matched content and querying a category content index for the guest matched content, gathering category related semantic content information from a semantic content index (105), and reporting categorized matching content that matches the guest request.

Description

[0001] This application claims the benefit of US Provisional Application Serial No. 60 / 848,653, filed October 3, 2006, which is incorporated herein by reference in its entirety. technical field [0002] The present invention relates to Internet searching, and more particularly to content matching of search results. Background technique [0003] In order to quickly match similar content on the Internet, for advertising and cross-referencing on the World Wide Web (Web), advertisers and publishers have attempted to create cross-references either manually or through automatic keyword cross-referencing. Manual cross-referencing cannot keep up with the rapid expansion of the World Wide Web which has brought automatic keyword cross-referencing into the limelight. The need to drive visitor traffic from search engines to World Wide Web sites, along with the existence of popular cross-reference keywords, has encouraged World Wide Web site owners to include these keywords, regardless o...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
CPCG06F17/30684G06F17/3089G06F17/30734G06F16/3344G06F16/367G06F16/958
Inventor L·奥
Owner QPS TECH LIABILITY