Advertisement information control method, user identification card, mobile terminal and system
A user identification card, mobile terminal technology, applied in transmission systems, electrical components, etc., can solve problems such as difficulty in promotion, and achieve the effect of improving user experience
Inactive Publication Date: 2015-04-08
北京大唐智能卡技术有限公司
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[0006] This method also has the disadvantage that the user group can only be aimed at smartphone users, and users need to pre-install the corresponding mobile application programs. The above method has the disadvantage of being difficult to promote
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[0025] Hereinafter, the present invention will be described in detail with reference to the drawings and examples. It should be noted that, in the case of no conflict, the embodiments in the present application and the features in the embodiments can be combined with each other.
[0026] figure 1 Shown is the processing flow chart of the advertising information control method in Embodiment 1 of the present invention, including the following steps:
[0027] Step 101: When the location of the mobile terminal changes, the mobile terminal sends the updated location information to the advertising service server;
[0028] When the location of the mobile terminal changes, the process for the mobile terminal to send the updated location information to the advertising service server is as follows:
[0029] When the location of the mobile terminal changes, the mobile terminal updates the location information file in the subscriber identification card, that is, the SIM card, that is, t...
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The invention provides an advertisement information control method, a user identification card, a mobile terminal and a system. The method comprises the following steps that after an advertisement service server obtains position updating information of the mobile terminal, the corresponding advertisement contents and the advertisement display mode are obtained according to the current position of the mobile terminal and the personnel information of a mobile terminal user, in addition, encapsulation is carried out, and the encapsulated advertisement contents and the advertisement display mode are sent to the mobile terminal; the mobile terminal displays the advertisement contents to the mobile terminal user according to the advertisement display mode obtained through resolving. Compared with the prior art, the invention provides the advertisement information control method, the user identification card, the mobile terminal and the system, the intelligent and personalized pushing of the advertisement information is realized, and the user experience is greatly improved.
Description
technical field [0001] The invention belongs to the field of information control and display, and in particular relates to an advertisement information control method, a user identification card, a mobile terminal and a system. Background technique [0002] With the increasing popularity of global informatization, the mobile Internet has become an inseparable part of people's daily life, and the increasing popularity of mobile phones has greatly expanded the channels for people to receive information. [0003] A general method for implementing advertisement push by using a mobile phone is to send a common short message to a user through the advertising service server, and the user learns the advertisement content by reading the content of the common short message. [0004] The above methods have the disadvantages of cumbersome user operations and poor user perception, and cannot combine the user's location information to achieve accurate advertising marketing. [0005] A re...
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IPC IPC(8): H04L29/08
CPCH04L67/52H04L67/55
Inventor 王启泽郑辉石春光
Owner 北京大唐智能卡技术有限公司