Advertisement processing method and device
A processing method and advertising technology, applied in the direction of electrical digital data processing, special data processing applications, instruments, etc., can solve problems such as inability to filter web page advertisements, incomplete display of web page content, web page display problems, etc., and achieve the effect of a good browsing experience
Active Publication Date: 2015-11-25
ALIBABA (CHINA) CO LTD
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Problems solved by technology
However, this type of filtering method cannot filter webpage advertisements based on JS and local storage methods, because these webpage advertisements determine whether to pop up or not to pop up by detecting whether there is a corresponding advertisement field in the local area: when the user browses the webpage, the website server will check the current Whether there is a corresponding advertisement field locally on the access terminal, if it exists, the advertisement will not be played; The ad field is saved locally on the terminal, and within a certain threshold, the user will not play the ad when he visits the website again
This type of advertisement is implemented by using webpage JS combined with local storage. If the method of forced filtering code is used, it will cause problems in the display of the webpage, such as incomplete display of the webpage content.
[0004] At present, the industry still lacks a way to deal with this kind of advertising element
Method used
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[0019] Specific embodiments of the present invention will be described in detail below in conjunction with the accompanying drawings.
[0020] Aiming at the problem that the existing technology cannot filter the advertisements that require the user to click a specific button or slide to switch, the present invention provides an advertisement processing method, which can effectively solve the problem of pop-up advertisements using webpage JS combined with local storage, and further improves the user's webpage browsing experience.
[0021] The advertisement processing method provided by the present invention will be described in detail below.
[0022] figure 1 A first processing flow of an advertisement processing method according to an embodiment of the present invention is shown.
[0023] Such as figure 1 As shown, an advertisement processing method provided by the present invention includes:
[0024] S110: After receiving the webpage browsing request, based on the domain ...
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The invention provides an advertisement processing method and device. The method comprises the steps that advertisement processing rules corresponding to a domain name in a webpage address are searched in a client-side storage unit based on the domain name in the webpage address of a webpage to be browsed after a webpage browsing request is received, and client-side local storage fields are updated by utilizing the advertisement processing rules. When existence of fields related to advertisements in the client-side local storage fields is judged through JS, the advertisements corresponding to the existing fields related to the advertisements are not displayed. A problem of webpage advertisement pop-up based on a JS and local storage mode can be effectively solved so that better browsing experience is provided for users.
Description
technical field [0001] The present invention relates to the technical field of mobile communication, and more specifically, to an advertisement processing method and system. Background technique [0002] Advertisements are an important channel for website revenue, but many advertisements are meaningless to users. To some extent, advertisements destroy the user experience of browsing the web. Compared with computer terminals, the screen updates of mobile terminals are smaller, and web advertisements have a much greater impact on users browsing pages than those on computer terminals. Therefore, users based on mobile terminals will hate web advertisements even more. [0003] For filtering webpage advertisements, the processing method adopted by the industry is to hide / prohibit the implementation of specific webpage elements from loading. However, this type of filtering method cannot filter webpage advertisements based on JS and local storage methods, because these webpage adve...
Claims
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IPC IPC(8): G06Q30/02G06F17/30
Inventor 段布托
Owner ALIBABA (CHINA) CO LTD