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Geopositioning method

A technology of geolocation and geography, which is applied in the field of geolocation of broadcast advertisement announcements, and can solve the problems of not being able to broadcast advertisement announcements and not having any Internet users.

Inactive Publication Date: 2017-02-22
PROXISTORE SA
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0010] One significant disadvantage of Internet users being geolocated solely by the geolocation of their IP address is that advertising notices are issued to Internet users at points for geolocating the IP address of Internet users, who are sometimes located at a distance from the point quite far away
[0011] Another disadvantage is that certain areas do not appear to have any Internet users, so advertisements for these areas cannot be broadcast, when in fact there are Internet users present in these seemingly empty areas
[0012] Another particularly tricky situation is that the IP addresses of Internet users are grouped together even though they are spread over a very wide area

Method used

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Examples

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Embodiment Construction

[0069] The present invention has been described using specific embodiments and with reference to the drawings, but the present invention is not limited to the above embodiments and drawings. The depicted drawings or diagrams are only schematic and non-limiting. In the drawings, some elements are not drawn to scale.

[0070] In the figures, an element is represented multiple times, such as representing multiple network users in some figures, and the number of occurrences of the element is not necessarily equal to the number of occurrences of the element in the embodiments of the present invention.

[0071] In the figures, the same or similar elements may have the same references.

[0072] figure 1 A communication system 100 is shown. The system 100 can be considered a platform comprising a service provider 110 forming a web interface 120 for providing the platform (not shown), a plurality of service providers and advertisers 130 1 、130 2 、130 3 ..., 130 n (the letter n c...

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PUM

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Abstract

The invention relates to a geopositioning method attributing a geographical position (1410, 1420, 1430) to a web user in a territory (1110, 1120, 1130) determined on the basis of the geographical position of his or her IP address. The invention relates to a method for broadcasting advertisements according to the geopositioning method.

Description

technical field [0001] The present invention relates to a geographical location method. More specifically, the present invention relates to a method of geolocation for broadcast advertising announcements. Background technique [0002] Non-intrusive advertisements, which are turned on by default, are known to advertise goods and services on the Internet when a user enters the specific page to which these advertisements link. This enables advertisers who may sponsor the web addresses where these advertisements appear to distribute advertisements that appear on Internet users' screens. [0003] In most cases, however, these advertisements relate to national retailers and service providers, which the Internet user can pinpoint only after performing an additional search step. For example, after viewing an advertisement (advertisement) and if the Internet user is interested in the advertisement, the Internet user must consult a map (floor map) for locating the advertiser or at l...

Claims

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Application Information

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IPC IPC(8): H04L29/08
CPCH04L67/52G06Q30/0261
Inventor 布鲁诺·范·布克
Owner PROXISTORE SA