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Word-of-mouth marketing fission system

A word-of-mouth, mobile terminal technology, applied in the field of communications, can solve the problems of small discounts, limited rules, forms and methods of group buying activities, and achieve the effect of flat circulation.

Inactive Publication Date: 2017-03-22
刘彬
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0003] In the prior art, group purchases are generally carried out on clients or homepages such as Meituan, 55tuan, and Dianping group purchases. The initiators of group purchases are all group purchase websites, and the discounts for users participating in group purchases are small, and this type of group purchase The activities are limited to the rules and forms given online, in very limited ways

Method used

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  • Word-of-mouth marketing fission system
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Embodiment Construction

[0014] In the process of product sales, merchants can add a card in the package. This card can be scanned by customers to follow the company’s WeChat or app or their own corporate website to obtain a group buying link. This customer is the initiator of this group buying. People, promoters recommend customers to get free orders or cashback opportunities. The fundamental principle is that customers get the product and feel that the product is good, and are willing to recommend it to friends with strong relationships around them to buy. The marketing model based on word of mouth can make high-quality products quickly fission through Internet tools, reduce intermediate links, and promote good products more quickly. , the entire circulation link becomes flatter, and consumers get more benefits.

[0015] figure 1 It is a structural block diagram of the word-of-mouth marketing fission system of the present invention.

[0016] Such as figure 1 The shown word-of-mouth marketing fiss...

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Abstract

The invention discloses a word-of-mouth marketing fission system. Based on a word-of-mouth marketing theory, through the communication between customers, product information or a brand is spread. According to the word-of-mouth marketing fission system of the invention, the word-of-mouth grouping can be carried out at a client, a grouping initiator shares a link or a grouping participant joins a group through the grouping information of a background server, money is returned to the grouping initiator or the grouping initiator is free, a good product is rapidly promoted, the whole circulation link is more flat, and consumers get more benefits.

Description

technical field [0001] The invention relates to the communication field, in particular to a word-of-mouth marketing fission system and a word-of-mouth marketing fission method. Background technique [0002] Group purchase (Group purchase) is group shopping, which refers to a shopping method in which consumers who know or do not know unite to increase their negotiation power with merchants in order to obtain the best price. According to the principle of small profits but quick turnover, merchants can offer group discounts lower than retail prices and high-quality services that cannot be obtained by individual purchases. With the rapid development of the Internet today, users often choose group buying in order to get the most discounts, and merchants also choose group buying to promote their own products in order to maximize their own interests. [0003] In the prior art, group purchases are generally carried out on clients or homepages such as Meituan, 55tuan, and Dianping g...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
CPCG06Q30/0214G06Q30/0282
Inventor 刘彬
Owner 刘彬