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Method and device for determining user interest tags

A technology of user interest and labeling, applied in data processing applications, instruments, marketing, etc., can solve the problems of large workload of manual labeling and filtering, high repetition rate of results, low effectiveness, etc., and achieve the effect of reducing manual processing time.

Active Publication Date: 2020-11-03
BEIJING JINGDONG SHANGKE INFORMATION TECH CO LTD +1
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

The results obtained by directly using the LDA topic model have a high repetition rate and low effectiveness, and the workload of manual labeling and filtering required in the later stage is very large

Method used

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  • Method and device for determining user interest tags
  • Method and device for determining user interest tags
  • Method and device for determining user interest tags

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Embodiment Construction

[0039] Example embodiments will now be described more fully with reference to the accompanying drawings. Example embodiments may, however, be embodied in many forms and should not be construed as limited to the embodiments set forth herein; rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of example embodiments to those skilled in the art. The same reference numerals denote the same or similar parts in the drawings, and thus their repeated descriptions will be omitted.

[0040] Furthermore, the described features, structures, or characteristics may be combined in any suitable manner in one or more embodiments. In the following description, numerous specific details are provided in order to give a thorough understanding of embodiments of the invention. However, those skilled in the art will appreciate that the technical solutions of the present invention may be practiced without one or more of the ...

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Abstract

The present application discloses a method and device for determining user interest tags. Relating to the field of computer information processing, the method includes: preprocessing basic data to obtain word segmentation data; performing maximum frequent set recognition on the word segmentation data to obtain seed data; performing data training on the seed data to obtain word vector data and word weight data; and determining user interest tags through the word vector data and the word weight data. The method and device for determining user interest tags disclosed in the present application can effectively determine user interest topics and reduce manual processing time.

Description

technical field [0001] The present invention relates to the field of computer information processing, in particular to a method and device for determining user interest tags. Background technique [0002] With the popularization and promotion of online shopping, the competition among shopping websites is becoming more and more fierce, and the rise of e-commerce companies. If enterprises want to survive in a long-term and stable manner, they must first attract users, and secondly, they need to manage users, so that users become loyal users of the enterprise. How to manage users well is a difficult problem. With the records of user behavior data and the maturity of data mining algorithm technology, enterprises can use various methods to manage users. extremely important. In this process, identifying user interests is a very important part. Based on the identification of user interests, the most common and core is to conduct precise marketing to users, recommending the right ...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06K9/62G06Q30/06
CPCG06Q30/0601G06F18/214G06F18/29G06Q30/0631G06Q30/0641G06Q30/0201G06F40/30G06F40/279G06F40/284
Inventor 余星梅陈海勇邵佳帅
Owner BEIJING JINGDONG SHANGKE INFORMATION TECH CO LTD