User grouping method and calculating device

A technology for computing equipment and users, which is used in broadcasting service distribution, devices for branch offices to provide special services, data exchange details, etc., to achieve the effect of accurate grouping results

Active Publication Date: 2018-03-09
BEIJING TENGYUN TIANXIA SCI & TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0004] To this end, the present invention provides a user grouping method and computing equipment to solve or at least alleviate the above problems

Method used

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  • User grouping method and calculating device
  • User grouping method and calculating device
  • User grouping method and calculating device

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Embodiment Construction

[0034]Exemplary embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although exemplary embodiments of the present disclosure are shown in the drawings, it should be understood that the present disclosure may be embodied in various forms and should not be limited by the embodiments set forth herein. Rather, these embodiments are provided for more thorough understanding of the present disclosure and to fully convey the scope of the present disclosure to those skilled in the art.

[0035] figure 1 A schematic diagram of a user grouping system 100 according to an embodiment of the present invention is shown. Such as figure 1 As shown, the user grouping system 100 includes a computing device 200 and a data storage device 120 . s, figure 1 The shown user grouping 100 is only exemplary, although only one computing device and one data storage device are shown therein, in specific practical situations, there may ...

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Abstract

The invention discloses a user grouping method. The method is carried out through a calculating device which is connected to a data storing device, wherein the times of each user connecting to each wireless network, and the preference weight of each user to each label are stored in the data storing device. The method comprises the following steps: determining the space similarity of every two users according to the times of each user connecting to each wireless network; determining the property similarity of every two users according to the preference weight of each user to each label; determining the group similarity of every two users based on the space similarity and the property similarity; determining the group feature vector of each user based on the group similarity of every two users; clustering the users based on the group feature vector of each user; and dividing the users into a plurality of groups. The invention also discloses a corresponding calculating device.

Description

technical field [0001] The invention relates to the technical field of data mining, in particular to a user grouping method and computing equipment. Background technique [0002] With the development of mobile Internet technology, mobile terminals have become an important medium for people to obtain information, and user operations on mobile terminals can reveal user behavior preferences. Divide user groups according to user behavior preferences, push similar information to users in the same group, or use similar users to push information to target users (collaborative filtering), and can accurately push personalized content to users. [0003] Existing user grouping methods cluster users based on their behavior characteristics (such as browsing records, order records, purchase history, etc.) and hobbies (such as games, music, reading, etc.). This method only considers the user's own characteristics, resulting in its clustering results are often only applicable to specific a...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04W4/021H04W4/08H04W4/12H04L29/08H04L12/18
CPCH04L12/185H04L12/1859H04W4/023H04W4/08H04W4/12H04L67/52H04L67/55
Inventor 路瑶李亮陈日涵
Owner BEIJING TENGYUN TIANXIA SCI & TECH CO LTD
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