Advertising display recommending method, device and system
A recommendation method and a technology of a recommendation device, applied in the field of advertising, can solve problems such as the inconsistency between the target audience and the actual audience, and achieve the effects of saving advertising costs, improving advertising efficiency, and accurate advertising
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[0051] Example 1
[0052] Such as figure 1 As shown, according to one aspect of the embodiments of the present invention, an advertisement screen recommendation method is provided, the method including:
[0053] S110: Receive appointment information including characteristics of the target audience;
[0054] S120: Obtain the actual audience and characteristics of the advertising screen;
[0055] S130: Count the number of actual audiences that meet the target audience characteristics;
[0056] S140: Recommend an advertisement screen whose actual audience number meets the target audience characteristics and exceeds the threshold as a candidate advertisement screen.
[0057] Specifically, the reservation information further includes a threshold. The server receives the reservation information of the advertisement publisher, the reservation includes target audience characteristics and threshold; the server obtains the actual audience of the advertising screen and the characteristics of the a...
Example Embodiment
[0075] Example 2
[0076] Such as image 3 As shown, according to one aspect of the embodiments of the present invention, an advertisement screen recommendation device is provided, the device including:
[0077] The receiving module 101 is configured to receive appointment information including characteristics of target audiences;
[0078] The acquiring module 102 is used to acquire the actual audience and characteristics of the advertisement screen;
[0079] The statistics module 103 is used to count the number of actual audiences that meet the target audience characteristics;
[0080] The recommendation module 104 is configured to recommend advertisement screens that meet the target audience characteristics and whose actual audience number exceeds the threshold as candidate advertisement screens.
[0081] Such as image 3 As shown, in a preferred solution, the device further includes:
[0082] The collection module 105 is used to collect image information in front of the advertising scr...
Example Embodiment
[0091] Example 3
[0092] Such as Figure 4 As shown, an advertisement screen recommendation system is provided, and the system includes an advertisement screen 2 and a server 3;
[0093] Such as Figure 5 As shown, the advertising screen 2 includes a main control module 20, a communication module 21, a display screen 22 and a camera 23;
[0094] The main control module 20 is used to receive control instructions, the control instructions are used to control the switch of the display screen 22, and the advertising file is played; the main control module 20 is used to play advertising files according to the control instructions; the main control module 20 controls the camera 23 The acquired image information is sent to the server.
[0095] The communication module 21 is used to communicate with the server and transmit control instructions and advertising information;
[0096] The display screen 22 is used for playing advertisement content according to advertisement information, and the a...
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