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A data processing method and device

A data processing and data technology, applied in the Internet field, can solve problems such as large calculation errors, inability to obtain similarity values, and inability to accurately express user similarity, and achieve the effect of reducing calculation errors and reasonably quantifying

Active Publication Date: 2022-03-15
TENCENT TECH (SHENZHEN) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, this method is only a very shallow and coarse-grained quantitative statistical application of user behavior data, and there are large calculation errors, so that it is impossible to express the user similarity between users in detail
In addition, a reasonable similarity value cannot be obtained by manually assigning weighted values

Method used

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Embodiment Construction

[0088] The following will clearly and completely describe the technical solutions in the embodiments of the present invention with reference to the accompanying drawings in the embodiments of the present invention. Obviously, the described embodiments are only some, not all, embodiments of the present invention. Based on the embodiments of the present invention, all other embodiments obtained by persons of ordinary skill in the art without creative efforts fall within the protection scope of the present invention.

[0089] See figure 1 , is a schematic structural diagram of a network architecture provided by an embodiment of the present invention. Such as figure 1 As shown, the network architecture may include a service terminal 2000 and a user terminal cluster; the user terminal cluster may include multiple user terminals, such as figure 1 As shown, it specifically includes user terminal 3000a, user terminal 3000b, ..., user terminal 3000n;

[0090] The user terminal 3000a...

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Abstract

The embodiment of the present invention discloses a data processing method and device. The method includes: obtaining historical behavior data of all users, and generating a user behavior topological network according to the historical behavior data of all users; the user behavior topological network includes A plurality of sub-behavior topological networks, each sub-behavior topological network includes at least a first user node and a second user node; according to each sub-behavior topological network, generate the first splicing vector corresponding to the first user node, and generate The second splicing vector corresponding to the second user node; obtaining the vector distance value between the first splicing vector and the second splicing vector, and determining the first user node and the second splicing vector according to the vector distance value User similarity between two user nodes. By adopting the invention, the similarity between any two nodes can be accurately and reasonably quantified, and the calculation error can be reduced.

Description

technical field [0001] The present invention relates to the technical field of the Internet, in particular to a data processing method and device. Background technique [0002] With the rapid development of the Internet and the popularization of smart phones, various social networking platforms have been derived. Users in these social networking platforms can choose individuals with similar characteristics as friends, and then build a relationship with the user. Related friend network, so that the user can communicate with friends in the friend network anytime, anywhere by text, voice or video. However, with the increase of the number of network users on the social network platform, the network of friendship between users becomes more and more complex, which increases the difficulty of calculating the social homogeneity among all users on the social network platform. [0003] The existing social homogeneity calculation method is usually to count the common statistical chara...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): G06F16/18G06F16/182G06Q50/00
CPCG06Q50/01
Inventor 高文尧易玲玲贺鹏邱立威
Owner TENCENT TECH (SHENZHEN) CO LTD
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