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A user identifier identification method

Inactive Publication Date: 2019-04-09
BEIJING GRIDSUM TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

At this time, the system often does not know how to record the ID2 value of the merged person. If they are all recorded, it will cause misunderstanding. If only one of them is recorded, it will not be accurate.

Method used

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  • A user identifier identification method
  • A user identifier identification method
  • A user identifier identification method

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Embodiment Construction

[0048] Exemplary embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although exemplary embodiments of the present disclosure are shown in the drawings, it should be understood that the present disclosure may be embodied in various forms and should not be limited by the embodiments set forth herein. Rather, these embodiments are provided for more thorough understanding of the present disclosure and to fully convey the scope of the present disclosure to those skilled in the art.

[0049] see figure 2 , a method for identifying a user ID disclosed in this embodiment specifically includes the following steps:

[0050]S101: Obtain data to be processed, the data to be processed includes a plurality of user data, and each user data includes one or more preset identification fields;

[0051] The data to be processed is data collected by the business owner including user identification data, and the user identifi...

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Abstract

The invention discloses a user identifier identification method, which comprises the following steps: obtaining to-be-processed data, the to-be-processed data comprising a plurality of user data, andeach user data comprising one or more than one preset identifier field; According to each preset identification field, extracting an identification corresponding to each preset identification field ineach piece of user data, and determining a unique user identification and a slave user identification of each user; Combining two or more than two users with the same unique user identifier into thesame user, and performing unification processing on the combined slave user identifiers of the users; And performing legality verification on the slave user identifiers of all the users with differentunique user identifiers, and deleting illegal slave user identifiers to obtain an identifier map. Based on the method, the unique user can be accurately identified, so that an enterprise owner can perform accurate marketing according to the identification map.

Description

technical field [0001] The present invention relates to the technical field of data processing, and more specifically, to a user identification identification method and device. Background technique [0002] In the era of big data, identifying unique users is a key link in data processing. Identifying unique users can integrate various information of a single user to form a complete user portrait. Business owners can use user portraits for crowd analysis and precision marketing . The key to identifying a unique user lies in the identification of the user ID. [0003] The existing user identification identification method uses the user ID as the user identification. First extract the ID set of the user group, which may include a variety of user IDs. When one of the user IDs of two user groups has the same value, the two users will be merged and considered to be the same user. . Such as figure 1 As shown, because A and B have the same ID1 value, and A and C have the same ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0201
Inventor 王宇航
Owner BEIJING GRIDSUM TECH CO LTD