Customer loss prediction method and device

A technology of customer churn and prediction method, which is applied in the field of data processing, and can solve problems such as inaccurate prediction of customer churn prediction methods

Inactive Publication Date: 2019-10-11
DATACANVAS LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0003] In view of this, the present invention provides a method and device for predicting customer churn, which are used to solve the problem of inaccurate prediction of existing customer churn prediction methods

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  • Customer loss prediction method and device
  • Customer loss prediction method and device
  • Customer loss prediction method and device

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Embodiment Construction

[0094] In order to make the purpose, technical solutions and advantages of the embodiments of the present invention more clear, the following will clearly and completely describe the technical solutions of the embodiments of the present invention in conjunction with the drawings of the embodiments of the present invention. Apparently, the described embodiments are some, not all, embodiments of the present invention. All other embodiments obtained by those skilled in the art based on the described embodiments of the present invention belong to the protection scope of the present invention.

[0095] see figure 1 , figure 1 It is a schematic flow chart of a method for predicting customer churn in Embodiment 1 of the present invention, the method comprising:

[0096] Step 10: Obtain customer data to be predicted;

[0097] Step 20: Input the customer data to be predicted into the customer churn prediction model to calculate the data of the lost customers, wherein the customer ch...

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Abstract

The invention provides a customer loss prediction method and apparatus. The method comprises the steps of obtaining to-be-predicted customer data; and inputting the to-be-predicted customer data intoa customer loss prediction model to calculate data of lost customers, the customer loss prediction model being obtained by training historical customer data of a plurality of customers. By means of the mode, the customer loss prediction method and system can accurately predict the customer loss and find the customer possibly losing, so that the customer is saved in time, the customer saving cost is saved, the saving effect is improved, and the customer loss problem is effectively solved.

Description

technical field [0001] The invention relates to the technical field of data processing, in particular to a method and device for predicting customer loss. Background technique [0002] Due to the huge impact of customer churn on corporate profits, the current problem of customer churn has received extensive attention. In the increasingly competitive banking industry, the problem of customer churn also needs to be solved urgently. The existing customer churn prediction method is to monitor the total assets of customers. When the total assets of customers drop significantly in a short period of time, for example, by 250,000, it is determined that the customer may be lost and the customer is retained. With this customer churn prediction method, the prediction is not accurate enough, the cost of customer retention is high and the benefits are small. Contents of the invention [0003] In view of this, the present invention provides a method and device for predicting customer ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q10/06G06Q40/02
CPCG06Q10/06315G06Q40/02
Inventor 刘军张帆
Owner DATACANVAS LTD
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