Page data sending method and device and electronic equipment

A technology of page data and sending method, which is applied in network data retrieval, electronic digital data processing, and other database retrieval, etc. It can solve problems such as waste of exposure traffic, premature exposure, and failure to adjust and change operation strategies in time to achieve optimal display strategy , the effect of reducing marketing costs
CN112015976APending Publication Date: 2020-12-01SHANGHAI QIYUE INFORMATION TECH CO LTD

Patent Information

Authority / Receiving Office
CN Β· China
Patent Type
Applications(China)
Current Assignee / Owner
SHANGHAI QIYUE INFORMATION TECH CO LTD
Publication Date
2020-12-01

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Abstract

The invention provides a page data sending method. The method is used for sending page data to a client logged in by a user and comprises the steps that an activity database is established, the activity database is used for recording the number of times that all activity links are displayed for different users and the situation that activity pages corresponding to the activity links are requestedto be displayed by the user, and the initial value of the number of times that the activity links are displayed is 0; receiving a page request of a client, wherein the page request comprises user recognition information; based on the user recognition information, determining an activity link contained in the page data sent to the client according to a predetermined activity link display rule; sending page data containing the activity link, and meanwhile, increasing the display frequency of the corresponding activity link in the activity database by 1; and obtaining a situation that each activity page is requested to be displayed by a user, and updating the activity database. According to the method, marketing campaign delivery is more effectively carried out, the display strategy of the campaign page is optimized, and the marketing cost is reduced.
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Description

technical field

[0001] The invention relates to the field of computer information processing, in particular to a page data sending method, device and electronic equipment. Background technique

[0002] With the rapid development and wide application of the Internet and computer technology, people's work and life have long been inseparable from various APP applications and websites. In order to keep getting closer to people's daily life, APP applications and websites need to be optimized and revised, and the optimization of APP applications and websites includes placing the page display modules that people pay more attention to where people can easily pay attention.

[0003] At present, the order and position of the page display modules on the pages of APP applications and websites are fixed, and the display content on the page display modules of average quality may be in a position that users can easily pay attention to, resulting in premature exposure, and users will lose i...

Claims

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