Page data sending method and device and electronic equipment

Abstract

The invention provides a page data sending method. The method is used for sending page data to a client logged in by a user and comprises the steps that an activity database is established, the activity database is used for recording the number of times that all activity links are displayed for different users and the situation that activity pages corresponding to the activity links are requestedto be displayed by the user, and the initial value of the number of times that the activity links are displayed is 0; receiving a page request of a client, wherein the page request comprises user recognition information; based on the user recognition information, determining an activity link contained in the page data sent to the client according to a predetermined activity link display rule; sending page data containing the activity link, and meanwhile, increasing the display frequency of the corresponding activity link in the activity database by 1; and obtaining a situation that each activity page is requested to be displayed by a user, and updating the activity database. According to the method, marketing campaign delivery is more effectively carried out, the display strategy of the campaign page is optimized, and the marketing cost is reduced.

Description

technical field [0001] The invention relates to the field of computer information processing, in particular to a page data sending method, device and electronic equipment. Background technique [0002] With the rapid development and wide application of the Internet and computer technology, people's work and life have long been inseparable from various APP applications and websites. In order to keep getting closer to people's daily life, APP applications and websites need to be optimized and revised, and the optimization of APP applications and websites includes placing the page display modules that people pay more attention to where people can easily pay attention. [0003] At present, the order and position of the page display modules on the pages of APP applications and websites are fixed, and the display content on the page display modules of average quality may be in a position that users can easily pay attention to, resulting in premature exposure, and users will lose i...

AI Technical Summary

Problems solved by technology

[0003] At present, the order and position of the page display modules on the pages of APP applications and websites are fixed, and the display content on the page display modules of average quality may be in a position that users can easily pay attention to, resulting in premature exposure, and users will lose interest. The willingness to pull down and continue to browse the pages of the APP application and website wastes exposure traffic, and the display content on the high-quality page display module that users like and are willing to browse may be at the bottom of the entire APP application and website pages. Without sufficient exposure and display, the business organization cannot timely adjust the order and position of each page display module, and cannot effectively and timely obtain the user attention of each page display module on the APP application and website pages, and cannot Timely adjust the operation strategy of changing the page layout of the APP application and website, so it is necessary to provide a more reliable solution to solve the current technical problems

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