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Anchor interface display method, device and equipment and storage medium

An interface display and live room technology, applied in the computer field, can solve the problems of poor audience users, inability to distinguish user categories, and inability to mine audience users.

Pending Publication Date: 2021-04-23
北京映客芝士网络科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

In the existing technology, the anchor only maintains the audience users based on experience, and cannot distinguish user categories and conduct efficient interactions to drive audience consumption.
[0004] Existing technology cannot tap potential audience users, and the performance of anchors in maintaining audience users is relatively poor

Method used

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  • Anchor interface display method, device and equipment and storage medium
  • Anchor interface display method, device and equipment and storage medium
  • Anchor interface display method, device and equipment and storage medium

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0029] figure 1 It is a first flow diagram of a method for displaying an anchor interface provided by Embodiment 1 of the present application. This embodiment is applicable to the case where the anchor user's annotation information is displayed to the anchor when the audience user enters the live broadcast room. A method for displaying an anchor interface provided in this embodiment can be performed by the apparatus for displaying an anchor interface provided in an embodiment of the present application. The apparatus can be realized by means of software and / or hardware, and integrated into an electronic device that executes the method. In the embodiment of the present application, the electronic device is the server end of the live broadcast platform and the anchor client end.

[0030] see figure 1 , the method of this embodiment includes but not limited to the following steps:

[0031] S110. If it is detected that the audience user enters the live broadcast room, determine ...

Embodiment 2

[0049] figure 2 It is a second schematic flowchart of a method for displaying an anchor interface provided in Embodiment 2 of the present application. The embodiment of the present application is optimized on the basis of the above-mentioned embodiments, and the specific optimization is as follows: a detailed explanation of the determination process of the audience user's social level and / or consumption level is added.

[0050] see figure 2 , the method of this embodiment includes but not limited to the following steps:

[0051] S210. Determine the social level of the audience user according to the social operation data in the historical operation data; and / or determine the consumption level of the audience user according to the consumption operation data in the historical operation data.

[0052] In the embodiment of the present application, when determining the relevant level of the viewer user according to the historical operation data, only one of the social level and ...

Embodiment 3

[0063] image 3 It is a third schematic flowchart of a method for presenting an anchor interface provided in Embodiment 3 of the present application. The embodiment of the present application is optimized on the basis of the above-mentioned embodiments, and the specific optimization is as follows: adding a detailed explanation of the interaction process between the host and the audience user according to the annotation information of the audience user.

[0064] refer to image 3 , the method of this embodiment includes but not limited to the following steps:

[0065] S310. If it is detected that the audience user enters the live broadcast room, and the anchor end of the live broadcast room activates the display function of audience annotation information, then determine the social level and / or consumption level of the audience user according to historical operation data.

[0066] In the embodiment of the present application, optionally, a function of displaying audience anno...

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Abstract

The embodiment of the invention discloses an anchor interface display method and device, equipment and a storage medium. The method comprises the steps: if it is monitored that an audience user enters a live broadcast room, determining the social contact level and / or consumption level of the audience user according to audience user data, wherein the audience user data comprises personal information and / or historical operation data of the audience user; generating annotation information of the audience users according to the social contact levels and / or consumption levels of the audience users; and displaying the annotation information of the audience user on an anchor interface of the live broadcast room. By implementing the technical scheme of the invention, potential audience users can be mined, and the interaction between an anchor and the audience users is more targeted.

Description

technical field [0001] The embodiments of the present application relate to the field of computer technology, and in particular to a method, device, device, and storage medium for displaying an anchor interface. Background technique [0002] With the rapid development of live broadcast technology, live video applications mainly rely on the maintenance of anchors to drive the consumption of audience users. How to improve the ability of anchors to maintain audience users is an important issue. [0003] At present, anchor users can attract viewers on the live broadcast platform to watch by enabling the live video function. In the existing technology, the anchor only maintains the audience users based on experience, and cannot distinguish user categories and conduct efficient interaction to drive audience consumption. [0004] The existing technology cannot tap potential viewer users, and the performance of anchors in maintaining viewer users is relatively poor. Therefore, it ...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04N21/2187H04N21/4788H04N21/431H04N21/258H04N21/466
Inventor 张海朋
Owner 北京映客芝士网络科技有限公司