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Smart tobacco marketing and processing based on big data analysis and customer feedback

A technology of big data and data grouping, applied in the field of smart tobacco marketing and processing system, computer program instruction medium

Active Publication Date: 2021-10-08
厦门海晟融创信息技术有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, due to the particularity of tobacco monopoly, how to obtain massive customer feedback data and ensure the integrity of the data has become the primary issue of smart marketing

Method used

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  • Smart tobacco marketing and processing based on big data analysis and customer feedback
  • Smart tobacco marketing and processing based on big data analysis and customer feedback
  • Smart tobacco marketing and processing based on big data analysis and customer feedback

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Embodiment Construction

[0047] In the following, the invention will be further described in conjunction with the accompanying drawings and specific embodiments.

[0048] refer to figure 1 , is a schematic structural diagram of a smart tobacco marketing and processing system for big data analysis and customer feedback according to an embodiment of the present invention.

[0049] exist figure 1 Among them, the smart tobacco marketing and processing system for big data analysis and customer feedback includes a data receiving subsystem, a data grouping subsystem, a data simulation subsystem, a data feedback subsystem and a data update subsystem.

[0050]The data receiving subsystem includes a plurality of parallel data receiving ports, and the parallel data receiving port communicates with a plurality of tobacco-specific sales terminals within the range of the first predetermined target, and receives real-time tobacco data produced by the plurality of tobacco-specific sales terminals. sales data.

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Abstract

The invention provides a smart tobacco marketing and processing system and method based on big data analysis and customer feedback, and a medium. The system comprises a data receiving subsystem which receives real-time tobacco sales data generated by a plurality of special tobacco sales terminals in parallel; a data grouping system which is used for grouping the real-time tobacco sales data set to obtain a plurality of real-time tobacco sales data subsets; a data feedback subsystem which is used for performing data integrity analysis on the plurality of real-time tobacco sales data subsets, and generating an activation signal when the data integrity meets a third preset condition; a data simulation subsystem which is used for responding to the activation signal, executing data simulation operation on a real-time tobacco sales data subset, and generating simulated tobacco sales data; and a data updating subsystem which is used for updating a tobacco sales plan in a sixth predetermined target range, wherein the sixth predetermined target range comprises a potential target range. According to the technical scheme, smart tobacco marketing can be realized based on big data analysis and customer feedback.

Description

technical field [0001] The invention belongs to the technical field of big data and smart marketing, and in particular relates to a smart tobacco marketing and processing system and method for big data analysis and customer feedback, and a computer program instruction medium for realizing the method. Background technique [0002] Big data marketing is a marketing method applied to the Internet advertising industry based on a large amount of data from multiple platforms and relying on big data technology. The core of big data marketing is to allow online advertisements to be delivered to the right people at the right time, through the right carrier, and in the right way. Big data marketing is derived from the Internet industry and acts on the Internet industry. Relying on multi-platform big data collection, as well as the analysis and prediction capabilities of big data technology, can make advertising more accurate and effective, and bring higher return on investment to bra...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0202G06Q30/0201Y02P90/30
Inventor 陈伟平张谋东陈浩叶群峰林小龙
Owner 厦门海晟融创信息技术有限公司
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