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Bundle advertisement method for service of information domain

An advertising and field technology, applied in the non-network field of personal computers, which can solve the problems of non-interactive advertising, poor advertising effect, and advertisers' products failing to achieve the purpose of advertising and promotion.

Inactive Publication Date: 2005-01-12
陈正贤
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0002] Many online advertisements are crowded in a certain position on the service web page or some simple pop-ups are easily closed by netizens. This kind of advertisement is not interactive, the effect of the advertisement is very poor, and users often turn a blind eye to it. The advertiser’s product has not achieved the expected advertising purpose. Advertisers are reluctant to support websites as much as TV stations

Method used

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  • Bundle advertisement method for service of information domain
  • Bundle advertisement method for service of information domain
  • Bundle advertisement method for service of information domain

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0029] Embodiment 1: Bundling of Hyperlinks and Advertising Webpages

[0030] When a web browser clicks on a specific hyperlink, a prompt service parameter input window will appear, such as figure 1 Shown, and there is a hint pointing to the service parameters of the advertisement, for example: the string "czx", this parameter is a general parameter pointing to the bundled advertisement webpage, although the advertisement webpage bundled with different hyperlinks is different, each target The service parameters of the content are also different, but the common strings pointing to the advertisement webpage are all the same, and they are the default values. The webpage viewer does not need to input and only needs to confirm. When the webpage viewer confirms the default value, the bundled advertisement will be opened. Web pages, web browsers do not need to search for advertising web pages. The advertising web pages bundled with this technology are preferably specially made intera...

Embodiment 2

[0031] Embodiment 2: Bundling of picture display and advertisement webpage

[0032] In the image display webpage, all image displays are bundled with advertisements (such as figure 2 As shown), the small picture in the web page is displayed in situ, and the enlarged picture of the small picture needs to be displayed at a common location on the web page. The small picture is usually bundled with a simple advertisement webpage, preferably an interactive advertisement webpage, and The big picture needs to browse a group of advertisements to obtain the service parameters, that is, the work of displaying a string is completed through the chained interactive advertisement webpage. When the web viewer clicks on the small picture, the same service interface as the hyperlink will appear, " czx" is a general advertisement pointing character (such as image 3 shown), after opening the ad and browsing the ad, change "czx" to a service parameter in the ad webpage to display the target im...

Embodiment 3

[0033] Embodiment 3: The prompt pop-up window is bundled with the advertisement as a password input window

[0034] This is a landing page that requires a password. The user is required to enter service parameters through the prompt statement, and "czx" is used as the default string to point to the bundled advertising page (such as Figure 5 shown), only the user can obtain the correct service parameters from the advertisement webpage, that is, change the universal password to specific service parameters (such as Image 6 shown), the target webpage can open or decrypt the content of the webpage for web browsers to browse, Figure 7 It is the decrypted webpage content, but the browser of the webpage viewer needs to support JavaScript to fully function. The technology of setting prompt statement to require the user to input a password exists, but it has not been reported to bind a specific advertisement through a general character string!

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Abstract

Network services or other resources service are bound to advertisement web pages. Before a service is provided user needs to obtain certain permission of service parameter. User must browse advertisement web pages to obtain service parameter, which can found from a place in web pages or generated by clicking a relevant options. Services include redirection of network hyperlink, loading pictures, displaying image, playing MTV etc.

Description

technical field [0001] This method involves the bundling of services and advertisements in the it industry, mainly serving network systems, and also serving non-network fields of personal computers. Background technique [0002] Many online advertisements are crowded in a certain position on the service web page or some simple pop-ups are easily closed by netizens. This kind of advertisement is not interactive, the effect of the advertisement is very poor, and users often turn a blind eye to it. The advertiser’s product has not achieved the expected advertising purpose. Advertisers are reluctant to support websites as much as they support television stations. [0003] Websites canceled free services one after another, allowing web viewers to become paid members, and even some illegal websites used illegal means to obtain operating funds. How to make the website survive and develop, let users obtain the free information resource services they need, make advertising sponsors ...

Claims

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Application Information

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IPC IPC(8): H04L12/00
Inventor 陈正贤
Owner 陈正贤
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