System and method for implementing statistics of hyperlink URL clicking ratio of mail

Abstract

The invention provides a system for realizing the count of clicking rate of hyperlink URL in mails and a process thereof. The process comprises that the operator hands in requirement to trace all the links via web terminal, after receiving the requirement, the first mail server treats the html source code of the mail module, analyzes all html elements, scans all the hyperlinks, then revises herf value and adds macro quotation. The first mail server adds macro definition in source code when the mail module task reaches the sending time, then sends to vecocity module engine to treat, the vecocity module engine replaces all the macro quotations and variations and finally generates mail content and sends to the client. When the URL in the mail is clicked by the user, the feedbacks comprising URL addresses and customer identification are returned, when the URL address of the customer identification is not calculated, the first mail server adds one for the relative URL address clicking calculator. The invention avoids writing wrong the code or forgetting to revise the herf value of a certain hyperlink, which increases the accuracy of count and reduces the leak of hand addition.

Description

Technical field [0001] The present invention relates to the field of networks, and in particular to a system and method for counting the click rate of hyperlink URL (Uniform Resource Locator, web page address) in emails. Background technique [0002] E-mail marketing is a marketing method that uses the form of e-mail to spread one's own information to one's target audience. For a long time, it has been favored by most companies and individuals for its obvious effect and low cost. With the rapid development of the Internet age, more and more businesses have begun to use this marketing email to promote the company. The sender (such as the marketer or the service party entrusted by the marketer) usually sends the marketing email to each user in the mailing list saved on the local end, and whether the user deletes it as spam or deletes the marketing email. Marketing content is very interested, which is a matter of great concern to marketers. Currently, a relatively common method is t...

AI Technical Summary

Problems solved by technology

[0015] The purpose of the present invention is to provide a system and method for realizing the click-through rate of hyperlink URLs in statistical mails, so as to solve the problem that the wrong code is written or the href value of a certain hyperlink has not been modified in the existing manual input. The technical problem that led to the inability to obtain the number of clicks on the URL address that needs to be monitored normally

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