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Advertising method

An advertising and one-sided technology, applied in the field of advertising, can solve problems such as increasing costs, and achieve the effects of increasing value, reducing costs, and increasing efficiency

Inactive Publication Date: 2012-03-14
刘玉建
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, no matter how reasonable and scientific the design of the book cover is, making a piece of paper into a book cover needs to increase the corresponding cost, such as the cost of folding, bonding, etc.
In addition, there are many specifications of the book cover, so that the book cover needs to be equipped with various specifications to meet the needs of users, which is another problem that increases the cost

Method used

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Examples

Experimental program
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Effect test

Embodiment Construction

[0021] specific implementation

[0022] Refer to attached figure 1 , attached figure 2 , attached image 3 , the structure of the book cover is: on the printed book cover paper, select the folding line [11] of the corresponding specification to fold the folding edge [2] (the folding edge [2] is folded inward), and then crease at the folding line [3], place the The ends of the paper [1] are folded in half to the dividing line [5], and a piece of short double-sided adhesive is used to bond the ends of the folded edges [2] of the two folded faces to form a bag-shaped cover [7] . The paper surface [1] of the cover [7] becomes the second cover of the book cover, the paper surface [4] becomes the first cover of the book cover, and the paper surface [6] growing from the dividing line [5] becomes the book cover thickness adjustment surface [8]. The structure of another covering [9] of the same book cover is basically the same, and the different paper [6] is here a folding page [...

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PUM

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Abstract

The invention discloses an advertising method, which is characterized in that paper surface of a printed advertisement carrier is designed and composed and printed according to the need of the layout of a folded book cover. A longitudinal folding line (3) and transverse lines [11], [12], [13] and [14] and the like are reserved on the paper face respectively. A face 1 or face 4 of the book cover is reserved on a paper face [1] as an advertisement carrier face; a face 2 or face 3 of the book cover is reserved on a paper face (4) is used as an advertisement carrier face; and a regulating face [8] and a folding page [10] are reserved on a paper face [6] as an advertisement carrier face. Because the printed advertisement carrier increases the use function of the packaging book cover and provides a motivation for actively acquiring, accepting, transferring, keeping and using printed advertisement carriers, the efficiency of the printed advertisement carriers is increased, and the efficiency is needed by the user of the book cover, the advertiser and the conservation-oriented society.

Description

[0001] technical field [0002] The invention relates to an advertising method for improving the efficiency of a printed advertising carrier, in particular to a method for arranging, designing and making the layout of a printed advertising carrier. Background technique [0003] The advantage of printed advertising carrier is that it is intuitive to express and can be read repeatedly. In particular, color printed advertising carrier has an effect that cannot be replaced by other advertising carriers, so it has been selected by advertisers for a long time. But its disadvantage is that few people read it actively, few people read it repeatedly, and even fewer people keep it. In reality, we often see the following phenomena: except for a very small number of people in newspapers and magazines, no one deliberately reads and keeps the advertisements. Even if they think of the need, sometimes it is not easy to find; The proportion of the total area of ​​the entire printed matter is ...

Claims

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Application Information

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IPC IPC(8): G09F23/10B42D3/00
Inventor 刘玉建
Owner 刘玉建
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