Providing associations between objects and individuals associated with relevant media items

Abstract

The present invention relates to providing associations between objects and individuals associated with related media items. Embodiments provide, but are not limited to, identification and / or reporting features as part of managing aspects of products and / or services. In an embodiment, a computer-implemented method uses one or more search references to identify media items corresponding to the one or more search references and one or more individuals associated with each media item. In one embodiment, the method provides a search and identification service that uses one or more images as one or more search keyword inputs to identify related images in a media collection, including any information depicting an individual Associated with the search keyword input. In one embodiment, a computing system is configured to provide association, reporting, and / or display services as part of managing assets by using one or more search references to search through Characterizing associations between individuals associated with the one or more search references as part of determining how the product or service is used. Other embodiments are included and can be used.

Description

technical field [0001] The present invention relates to methods and systems for providing associations between objects and individuals associated with related media items. Background technique [0002] Advances in computing and networking have led to continued success in online application environment paradigms such as collaborative and social networking application environments. For example, online social networks are now capable of capturing vast amounts of demographic information that can be used for various purposes. For example, certain useful user information may be offered and sold to companies attempting to market their products or services in a targeted manner. With such a large amount of information, it becomes difficult to manage and control how a company's products and / or services are being used and / or depicted. Unfortunately, every company needs to perform costly and time-consuming research to determine how certain company assets are used or related, such as, ...

AI Technical Summary

Problems solved by technology

With such a large amount of information, it becomes more difficult to manage and control how the company's products and / or services are being used and / or portrayed

Unfortunately, every company needs to perform costly and time-consuming research to determine how certain company assets are used or related, such as how a brand or product line's design or logo is portrayed, for example.

Complexity and cost compound with scale, and managing individual uses of or associations with brands can become prohibitively expensive

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