Advertisement output management method based on online games

Abstract

The invention discloses an advertisement output management method based on online games. The implementation steps of the method are characterized in that 1) a server establishes an advertisement database containing main body color characteristic information of advertisements; 2) a client synchronously updates the local advertisement database towards the server; 3) the client acquires current pictures in the online games and acquire image main body color information of the current pictures in the online games; and 4) the advertisement matched with the main body color characteristic information most is searched from the local advertisement database according to the image main body color information of the acquired current pictures, and the advertisement matched with the main body color characteristic information most is output to the current pictures of the online games. The advertisement output management method has the advantages of being good in consistency of game advertisement investment, embedded advertisement and pictures, not affecting attractive appearance of the pictures and being good in user experience.

Description

technical field [0001] The invention relates to the technical field of network advertisement delivery, in particular to an advertisement output management method based on network games. Background technique [0002] At present, online games have become a part of the lives of netizens. As a service platform, online games need to spend a lot of money on servers and broadband. Today, online games have become a popular trend. For free online games, profitability has become an urgent problem. [0003] At present, online games generally adopt the model of equipment charging to achieve profit. Players can use real money to purchase virtual equipment in online games, so that the player's virtual character has some characteristic functions or game index. However, this method is very unfair to players, and online games should be a fair platform to be attractive to Everbright players. Therefore, embedding advertisements in online games has gradually become a reality for online games. ...

AI Technical Summary

Problems solved by technology

However, this method is very unfair to players, and online games should be a fair platform to be attractive to Everbright players. Therefore, embedding advertisements in online games has gradually become a reality for online games. An achievable way to make a profit

However, since the pictures of online games are generally very exquisite, if advertisements are randomly inserted in the pictures of online games, the aesthetic feeling of the pictures will be severely damaged, and players will gradually lose interest in online games. It has become a key technical problem to be solved at present to insert advertisements without affecting the aesthetics of the screen.

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