User behavior information collection method and television

A technology of information collection and behavior, applied in the field of television, can solve the problem of not providing user behavior information collection and other problems

Inactive Publication Date: 2013-12-11
LETV INFORMATION TECH BEIJING
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] User behavior analysis includes the collection and analysis of user behavior. With the rise of personalized customization in the field of smart TVs, the purpose of user behavior collection has gradually become the basic requirement of home users to watch target videos smoothly and clearly. However, the existing The technology does not provide a feasible method for collecting user behavior information applied to smart TVs

Method used

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  • User behavior information collection method and television
  • User behavior information collection method and television
  • User behavior information collection method and television

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 1

[0026] An embodiment of the present invention provides a method for collecting user behavior information, specifically as figure 1 Said, said method comprises:

[0027] 101. When a user triggers a first product on a TV, acquire target information, where the target information includes information about the user, parameter information about the TV, and information about the first product.

[0028] Specifically, when the user triggers the client of a certain product on the TV, the TV will obtain the current target information, and the target information includes the user's information, the TV's parameter information, and the first product information .

[0029] Wherein, the target information may specifically be at least one of the following information:

[0030] Operating system name and version number, product code and version number, device model, brand, resolution, density, Internet access type, Media Access Control (MAC) address, user ID, device ID, channel, terminal type...

Embodiment 2

[0049] An embodiment of the present invention provides a method for collecting user behavior information, specifically as figure 2 mentioned, including:

[0050] 201. Acquire target information when a user triggers a first product on a television, where the target information includes information about the user, parameter information about the TV, and information about the first product.

[0051] Specifically, when the user triggers the client of a certain product on the TV, the TV will obtain the current target information, and the target information includes the user's information, the TV's parameter information, and the first product information .

[0052] Wherein, the target information may specifically be at least one of the following information:

[0053] The name and version number of the operating system, product code and version number, device model, brand, resolution, density, Internet access type, MAC address, user ID, device ID, channel, terminal type, and UUID ...

Embodiment 3

[0101] An embodiment of the present invention provides a TV 400, specifically as Figure 4 As shown, the TV 400 includes a target information acquiring unit 401 , a target information sending unit 402 , a behavior information acquiring unit 403 , and a behavior information sending unit 404 .

[0102] The target information obtaining unit 401 is configured to obtain target information when the user triggers the first product on the TV, wherein the target information includes the user's information, the TV parameter information and the first product Information.

[0103] The target information sending unit 402 is configured to send the acquired target information to a server, and the server stores the target information.

[0104] The behavior information acquiring unit 403 is configured to acquire behavior information of the user on the first product.

[0105] Behavior information sending unit 404, configured to send the acquired behavior information of the user on the first p...

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PUM

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Abstract

The embodiment of the invention provides a user behavior information collection method and a television. According to the user behavior information collection method and the television, the collection of user behavior information in the field of televisions can be achieved and the requirements for smart television personalized customization can be satisfied. The method comprises the steps that when a first product on the television is triggered by a user, target information is obtained; the obtained target information is sent to a server and stored by the server; the behavior information of the user on the first product is obtained; the obtained behavior information of the user on the first product is sent to the server and stored by the server and the user behavior information is analyzed according to the stored target information and the behavior information, wherein the user behavior information comprises the target information and the behavior information. The user behavior information collection method and the television are suitable for the field of the televisions.

Description

technical field [0001] The invention relates to the field of television, in particular to a method for collecting user behavior information and a television. Background technique [0002] With the development of the TV industry, smart TV-related technologies have become a research hotspot in recent years. However, regarding the direction of smart TV, many basic technical frameworks are still not perfect, such as the field of user behavior analysis, which is basically in a blank stage. [0003] The user behavior analysis refers to the statistics and analysis of the relevant data in the case of obtaining the basic data of network platform visits, discovering the rules of users' access to websites, and using these rules to configure corresponding demand information for users. [0004] User behavior analysis includes the collection and analysis of user behavior. With the rise of personalized customization in the field of smart TVs, the purpose of user behavior collection has gr...

Claims

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Application Information

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IPC IPC(8): H04N21/258H04L29/08G06F17/30
Inventor 陈芾高健明李亮关佐龙李志纲苗壮李欣贺朝华张兵兵赵艳枝于凤东
Owner LETV INFORMATION TECH BEIJING
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