Multimedia resource recommendation method and device

A multimedia resource and recommendation method technology, which is applied in the field of multimedia resource recommendation method and device, can solve the problem of low accuracy rate and achieve the effect of high recommendation accuracy rate

CN104035982AActive Publication Date: 2014-09-10XIAOMI INC

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Patent Information

Authority / Receiving Office: CN · China
Current Assignee / Owner: XIAOMI INC
Publication Date: 2014-09-10

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Abstract

The invention relates to a multimedia resource recommendation method and device, and relates to the technical field of multimedia. The recommendation method includes the steps that user viewing data, in the test broadcast range, of multimedia resources to be recommended are obtained; the user viewing data are analyzed and processed to obtain user behavior data corresponding to the multimedia resources to be recommended; according to the user behavior data corresponding to the multimedia resources to be recommended, first user preference degree scores of the multimedia resources to be recommended are calculated; second user preference degree scores of multiple recommended multimedia resources are obtained; according to the first user preference degree scores and the second user preference degree scores, the multimedia resources to be recommended are recommended. The user preference degree scores of the multimedia resources to be recommended are obtained through calculation according to the user behavior data corresponding to the multimedia resources to be recommended, and the user behavior data can reflect the real preference degree of a user to the multimedia resources, so that the recommendation accuracy is high when the multimedia resources to be recommended are recommended according to the user preference degree scores.

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Description

technical field

[0001] The present disclosure relates to the field of multimedia technologies, in particular to a method and device for recommending multimedia resources. Background technique

[0002] In the information age, when users are accessing the Internet, watching video programs, etc., if they recommend multimedia resources they are interested in, it will not only facilitate users to browse and pay attention to related products, but also achieve the purpose of enhancing user experience. ; It can also make the manufacturer of the multimedia resource evaluate the attention degree of the multimedia resource. Therefore, how to recommend multimedia resources to precise groups of people has become a problem that those skilled in the art pay more attention to.

[0003] In related technologies, the following methods are generally adopted for multimedia resource recommendation. Firstly, the degree of preference of the multimedia resources to be recommended is scored, and th...

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