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Method, device, device and system for interstitial audio advertisement

A technology of user equipment and audio, applied in the computer field, can solve problems such as difficulty in meeting the needs of massive advertisements, inability to update advertisement content in real time, uncoordinated video environment, etc., to achieve harmony between audio advertisements and audio, simple changes, and enhanced user experience Effect

Active Publication Date: 2018-05-18
深圳太乐文化科技有限公司
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

Moreover, in the prior art, when an advertisement is played, the advertisement is usually simply added to the head or tail of the video where the advertisement is inserted. In this way, the appearance of the advertisement is very abrupt, which is often inconsistent with the video environment, thus harming the user. to experience
And this kind of method makes it impossible to update the advertisement content in real time, making it difficult to meet the needs of mass advertisement delivery

Method used

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  • Method, device, device and system for interstitial audio advertisement

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Embodiment Construction

[0026] The present invention will be described in further detail below in conjunction with the accompanying drawings.

[0027] figure 1 It is a flowchart of a method for inserting audio advertisements according to an embodiment of the present invention.

[0028] Wherein, the method of this embodiment is mainly implemented through network equipment and user equipment; the network equipment includes but not limited to a single network server, a server group composed of multiple network servers, or a large number of computers or network servers based on cloud computing (Cloud Computing). A cloud composed of servers, wherein cloud computing is a kind of distributed computing, a super virtual computer composed of a group of loosely coupled computer sets; the user equipment includes but is not limited to PCs, tablet computers, smart phones, PDAs, Any smart device capable of implementing the method of the present invention, such as IPTV. The network where the network device and the...

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Abstract

The present invention provides a method, device, equipment and system for inserting audio advertisements. According to the feature information of the audio to which the audio advertisement is inserted, the present invention determines the insertion time point of the audio advertisement when the audio is played; and executes on the user equipment related to the insertion of the audio advertisement at the insertion time point operation. The present invention enables the audio advertisement to be inserted into the audio at a more suitable time point, reduces the abruptness of the audio advertisement, and thereby enhances user experience. Moreover, the present invention can quickly update advertisement content in real time, so that massive Internet advertisements can be placed quickly, thereby better integrating user experience and revenue requirements.

Description

technical field [0001] The invention relates to the field of computer technology, in particular to a method, device, device and system for inserting audio advertisements. Background technique [0002] In the prior art, Internet advertisements usually mainly consist of text, pictures, videos and links, and audio advertisements rarely appear. Moreover, in the prior art, when an advertisement is played, the advertisement is usually simply added to the head or tail of the video where the advertisement is inserted. In this way, the appearance of the advertisement is very abrupt, which is often inconsistent with the video environment, thus harming the user. experience. And this kind of method makes it impossible to update the advertisement content in real time, so it is difficult to meet the demand of mass advertisement delivery. Contents of the invention [0003] The purpose of the present invention is to provide a method, device, equipment and system for inserting audio adve...

Claims

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Application Information

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Patent Type & Authority Patents(China)
IPC IPC(8): H04L29/06G09F25/00
CPCG06Q30/0269G06Q30/0277
Inventor 田彪张旭习明
Owner 深圳太乐文化科技有限公司