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Method and device for delivery of business object

A technology of business objects and cameras, which is applied to parts of color TVs, parts of TV systems, TVs, etc., can solve problems such as high advertising costs and inability to achieve good publicity effects, achieve good publicity effects, and save publicity costs , the effect of low cost

Active Publication Date: 2015-04-29
BEIJING HAIMI CULTURE MEDIA
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0005] The present invention provides a method and device for placing business objects to solve the problem that the existing scheme of putting business objects requires the putter to spend a large amount of putting costs and cannot achieve a good publicity effect

Method used

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  • Method and device for delivery of business object
  • Method and device for delivery of business object

Examples

Experimental program
Comparison scheme
Effect test

Embodiment 2

[0042] refer to figure 2 , shows a flow chart of steps of a method for delivering a business object according to Embodiment 2 of the present invention.

[0043] The specific steps of the method for placing business objects in this embodiment include:

[0044] Step S202: The placement system obtains a business object placement template corresponding to the center circle position according to the requirement of launching the business object at the center circle position of the sports arena.

[0045] Wherein, the delivery system may be a workstation in an OB van. Information exchange is performed between the workstation in the OB van and the pan / tilt controlling the camera. For example: the workstation in the OB van can adjust the angle of the camera through the pan / tilt, and the workstation in the OB van can also receive real-time audio and video data uploaded by the camera. The workstation in the OB van can rebroadcast the acquired audio and video data on terminals such as ...

Embodiment 3

[0088] refer to image 3 , shows a structural block diagram of an apparatus for delivering business objects according to Embodiment 3 of the present invention.

[0089] The device for placing a business object in this embodiment includes: a placement template acquisition module 302, which is used to obtain a business object placement template corresponding to the middle circle position according to the demand for placing a business object at the middle circle position of the sports arena; a camera angle adjustment module 304 , used to select the camera for recording the audio and video data of the middle circle position; use the adjustment parameters to adjust the angle of the camera; the real-time audio and video data acquisition module 306 is used to use the adjusted angle camera to obtain the real-time audio and video data of the sports field and play the display ; Wherein, the real-time audio and video data obtained includes the real-time audio and video data of the middle...

Embodiment 4

[0092] refer to Figure 4 , shows a structural block diagram of an apparatus for delivering business objects according to Embodiment 4 of the present invention.

[0093] This embodiment further optimizes the device for placing business objects in Embodiment 4. The optimized device for placing business objects includes: a placement template acquisition module 402, which is used to place business objects according to the location of the middle circle of the sports field Requirements, obtain the business object delivery template corresponding to the position of the middle circle; the camera angle adjustment module 404, used to select the camera for recording the audio and video data of the position of the middle circle; use the adjustment parameters to adjust the angle of the camera; the real-time audio and video data acquisition module 406, It is used to obtain the real-time audio and video data of the sports arena by using the angle-adjusted camera and play the display; wherein...

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Abstract

The invention provides a method and a device for delivery of a business object. The method for delivery of the business object comprises the following steps: according to the demand that the business object is putted in the center circle position in a sports court, acquiring a business object delivering template corresponding to the position of the middle circle; adjusting the angle of a camera according to adjusting parameters; acquiring real-time audio data of the sports court by using the camera of which the angle is adjusted, and playing and presenting the real-time audio data; according to the acquired real-time audio data of the middle circle and the business object delivering template, matching and positioning the playing and presenting middle circle in the sports court with a middle circle in the business object delivering template, thereby completely overlapping the two middle circles; delivering the business object to be delivered on the overlapped middle circles, thereby playing and presenting the business object at the middle circle in the sports court when playing and presenting the real-time audio data of the sports court. By adopting the method, the popularization cost is reduced and a good popularization effect is achieved when the business object is delivered.

Description

technical field [0001] The present invention relates to the technical field of video playback, in particular to a method and device for delivering business objects. Background technique [0002] Business objects such as advertisements play a vital role in daily life. It can not only establish the image of the advertiser and transmit information, but also guide the audience of the advertisement to purchase and use the product reasonably. It can be seen that the advertisement is the link between the advertiser and the audience of the advertisement. the bond. [0003] At present, the media for placing advertisements are mainly: TV, radio, newspapers, and magazines. Advertising on TV is mainly to insert advertisements in the broadcasting interval of TV programs, and since this method of advertising takes up the broadcasting time of TV, the advertiser needs to spend a high amount of advertising costs. Moreover, when watching a TV program, the viewer, that is, the audience of th...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): H04N21/6587H04N21/431H04N5/232
CPCH04N21/431H04N21/4312H04N21/6587H04N21/8126H04N23/60
Inventor 阎鹤凌
Owner BEIJING HAIMI CULTURE MEDIA