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Customer data analysis system

A data analysis and customer technology, which is applied in the field of customer data analysis system, can solve problems such as long time and heavy load on computing devices

Inactive Publication Date: 2015-06-17
CULTURE CONVENIENCE CLUB
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

However, when analyzing raw data called big data, which is a huge amount of data provided by many customers, the above-mentioned analysis method requires a long time for calculation when scoring multiple target variables. The device adds a lot of load, so people are asking for this improvement

Method used

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  • Customer data analysis system
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Embodiment Construction

[0045] (system structure)

[0046] Next, the customer data analysis system 1 of the present invention will be described with reference to the drawings.

[0047] Such as figure 1 As shown, the customer data analysis system 1 (hereinafter sometimes only referred to as system 1.) has: the operating company system 2, which is composed of computing devices, database groups, etc. under the jurisdiction of the operating company; an online affiliate system 3 such as an EC site, It is connected with the operating company system 2 to transmit information, and is composed of computing devices, input and output terminals, etc.; the actual affiliate system 4 is connected to the operating company system 2, and is composed of computing devices, input and output terminals, etc. , set in the actual store; questionnaire survey unit 5.

[0048] refer to figure 1 , the outline of the system 1 will be described. The system 1 is used to store and analyze various data collected from customers us...

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Abstract

[Problem] An objective of the present invention is to provide an analysis system whereby analysis of customer data which is collected and accumulated in a management company system is carried out in a short time with high precision. [Solution] Provided is a customer data analysis system (1) for analyzing itemized data which is collected and accumulated in a management company system (2), said customer data analysis system (1) comprising a predict processing means for treating a plurality of arbitrary items of the itemized data as explanatory variables, treating another plurality of items as target variables, and computing probability values of the plurality of items from correlations among the items by probabilistic inference.

Description

field of invention [0001] The present invention relates to a system for collecting and analyzing data related to customers. Background technique [0002] Various data related to member customers are collected on a daily basis through membership cards, credit card subscribers, marketing network subscribers, and customer list registrants, and the data stored in the database is used, for example, to deliver the intentions of customers. The technology used for matching product advertisements is well known (cited documents 1 to 5). In addition, the data collected from customers can be used as the analysis necessary for extracting the best customers recommended for advertisements etc. to customers, research for product / service development or The analysis required for market research such as research on product / service sales trends is the basis of various analyzes including. Conventionally, as an analysis method used to generate such data that becomes the basis of analysis, the f...

Claims

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Application Information

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IPC IPC(8): G06F17/30G06Q30/02
CPCG06Q30/02G06Q30/0241G06Q30/0281
Inventor 毛谷村刚太郎
Owner CULTURE CONVENIENCE CLUB
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