Information searching method and apparatus

An information search and search result technology, applied in the field of information search, can solve the problems of single sorting results and inability of users to provide effective information for access decision of search results, etc.

Active Publication Date: 2015-11-11
BAIDU ONLINE NETWORK TECH (BEIJIBG) CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

The disadvantage is that although the multiple search results returned are sorted, the sorting result is single. For different users, as long as the input search keywords are consistent, the same sorting result will be returned, which cannot be used for users. Effectively informs access decisions for search results

Method used

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  • Information searching method and apparatus
  • Information searching method and apparatus

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Experimental program
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Embodiment 1

[0032] see Figure 1a , is a schematic flowchart of an information search method provided in Embodiment 1 of the present invention. The method in the embodiment of the present invention may be executed by an information search device configured to be implemented by hardware and / or software.

[0033] The method includes: operation 110 - operation 140 .

[0034] 110. Perform a search according to the search keyword sent by the client to obtain multiple search results.

[0035] In this operation, a conventional information search technique may be used, for example, using a search result to click on a data model to perform a search to obtain multiple search results corresponding to the search keywords.

[0036] It should be noted that, using conventional information search technology, although multiple search results are sorted, the sorting results are single. For different users, as long as the input search keywords are consistent, the same search results will be returned. Sort...

Embodiment 2

[0055] This embodiment provides an information search method. On the basis of the above embodiments, this embodiment provides the operation of obtaining the user preference data corresponding to the current search result according to the saved historical preference behavior information of the user on the current search result. Preferred option.

[0056] see figure 2 , specifically including: operation 210-operation 220.

[0057] 210. Acquire at least one of the preference data of a single user, the preference data of related users, and the preference data of all users according to the saved historical preference behavior information of the user on the current search result.

[0058] Wherein, the single user preference data is the data indicating the degree of preference of the user who input the search keyword to the current search result, and the related user preference data is the data indicating the preference of the user related to the user who input the search keyword t...

Embodiment 3

[0074]This embodiment provides an information search method. On the basis of the above-mentioned embodiments, this embodiment provides an operation of sorting the multiple search results according to the user preference data corresponding to each search result. Preferred option.

[0075] see image 3 , specifically including: operation 310 - operation 330 .

[0076] 310. Acquire an initial sorting result of multiple search results obtained by searching according to the search keyword sent by the client.

[0077] 320. Traverse each search result in the initial sorting result, and judge whether to adjust the position of the currently traversed search result in the initial sorting result according to the user preference data corresponding to the currently traversed search result.

[0078] 330. If yes, adjust the positions of the currently traversed search results in the initial ranking results according to the user preference data corresponding to the currently traversed search...

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Abstract

Embodiments of the invention provide an information searching method and apparatus. The method comprises the steps of: carrying out search according to keywords sent by a client, and obtaining a plurality of search results; for each search result, obtaining user preference data corresponding to current search results according to stored historical preference behavior information of a user to the current search results; carrying out sorting on the plurality of search results according to the user preference data corresponding to each search result; and returning a sorting result to the client, so that the client can display the sorting result. According to the scheme, different sorting results can be provided for different users, thereby providing effective information for access decisions of the users to the search results.

Description

technical field [0001] The embodiments of the present invention relate to the technical field of information search, and in particular, to an information search method and device. Background technique [0002] The existing search technology generally obtains the search formula input by the user, clicks on the data model according to the search result, and returns the search result corresponding to the input search formula. The disadvantage is that although the returned multiple search results are sorted, the sorting result is single. For different users, as long as the input search keywords are the same, the same sorting result will be returned, which cannot be used for users. Search results access decisions provide effective information. Contents of the invention [0003] Embodiments of the present invention provide an information search method and device to optimize the existing search result sorting manner, thereby providing effective information for users to make acce...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06F17/30
CPCG06F16/9535G06F16/957
Inventor 石爽
Owner BAIDU ONLINE NETWORK TECH (BEIJIBG) CO LTD
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