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Method and system for recommending contents to users

A technology for recommending content and users, applied in the Internet field, can solve problems such as user interference, and achieve the effect of less interference

Active Publication Date: 2016-06-01
BEIJING QIHOO TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0004] Existing web browsers generally use active pop-up windows to recommend content to users. For example, when it is detected that a user logs in to a certain application website, the content of the application website is loaded, and at the same time, an advertisement window can be actively popped up to the user for recommendation. The content of the pop-up window is generally determined by the application website itself, and the user can only accept it passively, which often causes interference to the user. In addition, the browser can not only load various application websites, but also the browser itself can expand and recommend advertising content to the user. , but in practice, the content recommended by the browser itself to the user may have a competitive relationship with the website the user is currently browsing, which needs to be effectively avoided

Method used

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  • Method and system for recommending contents to users
  • Method and system for recommending contents to users
  • Method and system for recommending contents to users

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Embodiment Construction

[0059] Exemplary embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. Although exemplary embodiments of the present disclosure are shown in the drawings, it should be understood that the present disclosure may be embodied in various forms and should not be limited by the embodiments set forth herein. Rather, these embodiments are provided for more thorough understanding of the present disclosure and to fully convey the scope of the present disclosure to those skilled in the art.

[0060] refer to figure 1 , which is a flowchart of a method for recommending content to users according to an embodiment of the present invention. The method for recommending content to users in this embodiment mainly includes the following steps:

[0061] Step S101, determining the domain name or website name of the website currently browsed by the user;

[0062] In practice, for example, the domain name of the currently browsed ...

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Abstract

The invention discloses a method and system for recommending contents to users. The method comprises the following steps: determining the domain name or website name of a website currently browsed by a user; obtaining a website category corresponding to the domain name or website name; determining information of websites having competitive relation with the website currently browsed by the user under the website category; determining recommendation information recommended to the user and a target webpage corresponding to recommendation information according to the information of the websites having competitive relation with the website currently browsed by the user; displaying the recommendation information to the user at the status bar of a webpage currently browsed by the user in an entrance form; and when a trigger operation carried out by the user for the entrance, loading and displaying a target webpage corresponding to the recommendation information. According to the method and system disclosed in the invention, the contents recommended to the users cause relatively small interferences to the users, and moreover, the recommendation information and target webpages possibly having competitive relation with the websites currently browsed by the users can be effectively avoided.

Description

technical field [0001] The present invention relates to the technical field of the Internet, and more specifically, to a method and system for recommending content to users. Background technique [0002] A web browser refers to a software that can display hypertext markup language (HTML) files on a web server or file system and allow users to interact with these files. [0003] It is used to display text, images, and other information on the World Wide Web or a local area network, etc. These texts or images can be hyperlinks to other websites, and users can quickly and easily browse various information. Most web pages are in HTML format. [0004] Existing web browsers generally use active pop-up windows to recommend content to users. For example, when it is detected that a user logs in to a certain application website, the content of the application website is loaded, and at the same time, an advertisement window can be actively popped up to the user for recommendation. T...

Claims

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Application Information

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IPC IPC(8): G06F17/30
CPCG06F16/951G06F16/954
Inventor 贾子健
Owner BEIJING QIHOO TECH CO LTD