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Marketing information display method and device

A display method and technology for identifying information, applied in the information field, can solve the problems of low display accuracy of marketing information, and achieve the effect of improving marketing effect and display accuracy.

Inactive Publication Date: 2017-05-17
BEIJING GRIDSUM TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

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Problems solved by technology

[0004] In view of the above problems, the present invention is proposed to provide a method to overcome the above problems or at least partly solve the problem in the above prior art that users are required to actively search for product links of interest, resulting in low display accuracy of marketing information.

Method used

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  • Marketing information display method and device
  • Marketing information display method and device

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Embodiment Construction

[0023] Hereinafter, exemplary embodiments of the present disclosure will be described in more detail with reference to the accompanying drawings. Although exemplary embodiments of the present disclosure are shown in the drawings, it should be understood that the present disclosure can be implemented in various forms and should not be limited by the embodiments set forth herein. On the contrary, these embodiments are provided to enable a more thorough understanding of the present disclosure and to fully convey the scope of the present disclosure to those skilled in the art.

[0024] The embodiment of the present invention provides a method for displaying marketing information, such as figure 1 As shown, the method includes:

[0025] 101. Perform access record monitoring on multiple websites.

[0026] 102. Record identification information of different visitors and visit record information corresponding to each identification information.

[0027] Wherein, the visit record information ...

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Abstract

The invention discloses a marketing information display method and device, and relates to the technical field of information so that advertisement links or product links can be pushed to users in a targeted way on branded online marketing websites. The method comprises the steps that access record monitoring is performed on multiple websites; then identification information of different visitors and access record information corresponding to each piece of identification information are recorded; then attribute information corresponding to different visitors is acquired according to the access records of different visitors; and finally the identification information and the attribute information of different visitors are transmitted to a website server so that product link information can be displayed according to the attribute information corresponding to the identification information of the visitors when the visitors access the websites corresponding to the website server. The marketing information display method and device are suitable for marketing information displaying.

Description

Technical field [0001] The present invention relates to the field of information technology, in particular to a method and device for displaying marketing information. Background technique [0002] In recent years, with the rapid development of the Internet, online shopping has become more and more popular. People can choose a variety of products on shopping websites. Compared with traditional shopping methods, it is more convenient and has a wide variety of products. You can get your favorite goods when you go out. In order to facilitate the purchase, there is usually a link address of the product on the shopping website. The visitor clicks on the link address to access the relevant information of the product, and part of the visit behavior will be converted into the actual purchase. In order to promote the purchase of visitors, it is necessary to market the products on the shopping website. [0003] At present, existing brand-type online shopping websites usually display produc...

Claims

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Application Information

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Patent Type & Authority Applications(China)
IPC IPC(8): G06Q30/02
CPCG06Q30/0255G06Q30/0277
Inventor 林漫鹏
Owner BEIJING GRIDSUM TECH CO LTD
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