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Popularization method of application program, apparatus and server thereof

An application program, a technology to be pushed, applied in the direction of data processing applications, advertisements, instruments, etc., can solve problems such as spending a lot of time, and achieve the effect of improving promotion efficiency

Inactive Publication Date: 2017-07-18
BEIJING CHEETAH MOBILE TECH CO LTD
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  • Summary
  • Abstract
  • Description
  • Claims
  • Application Information

AI Technical Summary

Problems solved by technology

[0006] For this reason, the first purpose of the present invention is to propose a method for promoting application programs, which is used to solve the problem that users need to spend more time selecting the application programs to be downloaded because there are many types of application programs to be pushed through the credit wall. The problem

Method used

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  • Popularization method of application program, apparatus and server thereof
  • Popularization method of application program, apparatus and server thereof
  • Popularization method of application program, apparatus and server thereof

Examples

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Embodiment Construction

[0066] The embodiments of the present invention are described in detail below. Examples of the embodiments are shown in the accompanying drawings, in which the same or similar reference numerals indicate the same or similar elements or elements with the same or similar functions. The embodiments described below with reference to the drawings are exemplary,

[0067] It is intended to explain the present invention, but should not be understood as a limitation to the present invention.

[0068] The following describes the application program promotion method, device and server of the embodiment of the present invention with reference to the accompanying drawings.

[0069] figure 2 It is a schematic flowchart of an application promotion method provided by an embodiment of the present invention. Such as figure 2 As shown, the promotion method of the application includes the following steps:

[0070] S101. Select a target second application from all second applications to be pushed, wher...

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Abstract

The invention provides a popularization method of an application program, an apparatus and a server thereof. The method comprises the following steps of when a second application program is pushed in a first application program, from all the second application programs to be pushed, selecting a target second application program and acquiring pushing information of the target second application program, wherein the pushing information at least includes a basic parameter of the target second application program and a reward parameter which can be acquired by a user to be recommended after the target second application program is downloaded; and issuing the pushing information to electronic equipment registered by a user account number to be recommended. In the invention, according to a previous downloading condition of each second application program, the most downloaded second application program is selected from all the second application programs, and then the second application program is individually pushed to a user to be recommended; a problem that there is a large number of the second application programs pushed by an integral wall during integral wall form pushing so that user selection cost is high can be avoided; and popularization efficiency can be increased.

Description

Technical field [0001] The present invention relates to the field of terminal technology, in particular to a method, device and server for popularizing an application program. Background technique [0002] With the rapid update and iteration of the Internet field, applications on the side of electronic devices (such as mobile phones, tablets, etc.) emerge in endlessly. In order to facilitate users to select and download, the logos and brief introductions of various applications are generally displayed on promotion platforms such as application stores. [0003] At present, there are more and more types and numbers of applications, which makes users have omissions in viewing and selecting applications. Some applications have a low installation volume. For this reason, there is a way to promote applications through a known application. Programs to promote some unknown applications, where known applications are currently installed and used by users, and unknown applications are applic...

Claims

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Application Information

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IPC IPC(8): G06Q30/02
CPCG06Q30/0269G06Q30/0277
Inventor 赵艺峻
Owner BEIJING CHEETAH MOBILE TECH CO LTD